Chevron Left
返回到 Think Outside the Inbox: Email Marketing

学生对 Google 提供的 Think Outside the Inbox: Email Marketing 的评价和反馈

4.8
星
2,792 个评分

课程概述

Think Outside the Inbox: Email Marketing is the fourth of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will explore how to execute a successful email marketing campaign. Email marketing is one of the oldest and most proven digital marketing channels, and it is an essential component of an overall digital marketing strategy. Email is a primary channel for many businesses in reaching existing customers, encouraging interaction with the business, driving purchases, and building loyalty. In this course, you’ll explore email marketing and cover topics like: creating an email marketing strategy, executing email campaigns, and measuring the results of those campaigns. You’ll also learn how to use mailing lists and utilize automation and workflows. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Write effective preview text and subject lines using best practices - Create email marketing automation and workflows - Build and maintain email lists - Write effective email copy - Conduct contact management and list segmentation - Employ best practices to handle personally identifiable information, or PII, and user data safely - Measure and analyze email campaign results...

热门审阅

SD

Oct 3, 2022

The concept of email marketing was completely new to me. The tutor in this course has gracefully explained different aspects of email marketing. I am extremely happy to gain this unique knowledge.

DJ

Oct 30, 2022

The concept of email marketing was completely new to me. The tutor in this course has gracefully explained different aspects of email marketing. I am extremely happy to gain this unique knowledge.

筛选依据：

376 - Think Outside the Inbox: Email Marketing 的 400 个评论（共 604 个）

创建者 Damaris F

•

Jul 8, 2023

Excellent course!

创建者 Katleho M

•

Mar 10, 2023

Very informative.

创建者 Felix C

•

Dec 4, 2022

Clear and concise

创建者 pegah v

•

Nov 29, 2022

Great assessments

创建者 MOHIALDEEN A O A

•

Jul 4, 2022

thank you teacher

创建者 Neïka F

•

Mar 14, 2025

it was fantastic

创建者 Kondaine K

•

Dec 22, 2024

Very insightful.

创建者 Wajiha M

•

Nov 4, 2024

Excellent course

创建者 menahil n

•

Oct 26, 2024

very good course

创建者 JESUS G S R

•

May 21, 2024

muito exepcional

创建者 Ahmed J

•

Jan 8, 2024

excellent course

创建者 Abdul-Ganiwu A

•

Dec 26, 2023

its mind blowing

创建者 Kevin A

•

Oct 10, 2023

Very insightful!

创建者 Frederico B M d S J S

•

Oct 7, 2023

It is wonderful!

创建者 Azeem M

•

Apr 9, 2023

very informative

创建者 anani j

•

Aug 25, 2025

very powerfull.

创建者 Julio H M

•

Feb 10, 2025

Muy interesante

创建者 Aroohi F

•

Jul 25, 2024

Good experience

创建者 李牧姗

•

Aug 27, 2023

a good to start

创建者 Muhammad T

•

Jul 6, 2023

Thanks Coursera

创建者 chrisna l

•

Apr 24, 2024

very understan

创建者 Joel T

•

Jan 3, 2024

Great teacher.

创建者 brannen

•

Oct 19, 2022

very hands on

创建者 Alfred S A

•

Oct 12, 2022

great course!

创建者 Hershey V

•

Aug 14, 2025

Very helpful!