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返回到 Think Outside the Inbox: Email Marketing

学生对 Google 提供的 Think Outside the Inbox: Email Marketing 的评价和反馈

4.8
2,788 个评分

课程概述

Think Outside the Inbox: Email Marketing is the fourth of eight courses in the Google Digital Marketing & E-commerce Certificate. This course will explore how to execute a successful email marketing campaign. Email marketing is one of the oldest and most proven digital marketing channels, and it is an essential component of an overall digital marketing strategy. Email is a primary channel for many businesses in reaching existing customers, encouraging interaction with the business, driving purchases, and building loyalty. In this course, you’ll explore email marketing and cover topics like: creating an email marketing strategy, executing email campaigns, and measuring the results of those campaigns. You’ll also learn how to use mailing lists and utilize automation and workflows. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks while showing you some of the best tools and resources used on the job. Learners who complete the eight courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Write effective preview text and subject lines using best practices - Create email marketing automation and workflows - Build and maintain email lists - Write effective email copy - Conduct contact management and list segmentation - Employ best practices to handle personally identifiable information, or PII, and user data safely - Measure and analyze email campaign results...

热门审阅

SD

Oct 3, 2022

The concept of email marketing was completely new to me. The tutor in this course has gracefully explained different aspects of email marketing. I am extremely happy to gain this unique knowledge.

DJ

Oct 30, 2022

The concept of email marketing was completely new to me. The tutor in this course has gracefully explained different aspects of email marketing. I am extremely happy to gain this unique knowledge.

筛选依据:

301 - Think Outside the Inbox: Email Marketing 的 325 个评论(共 604 个)

创建者 César E O B

Oct 7, 2022

Great curso, challengign but great!

创建者 INGERSAL R

Aug 1, 2024

excellent and simple to understand

创建者 Manuel B

Jan 25, 2024

Fantastic course, very insightful.

创建者 Dee B

Aug 31, 2023

Valuable!... Thx A Million!... :o)

创建者 MUHAMMAD I

Jul 22, 2023

It was an amazing milestone for me

创建者 Hamza j

Jun 17, 2023

so good that you cannot ignore it

创建者 clif t

Jun 20, 2022

Challenging and rewarding course!

创建者 Smrutirekha N

Dec 3, 2024

Very informative learning session

创建者 Gerald R

Jul 25, 2024

VERY INTERACTIVE MODULE! LOVE IT!

创建者 Ana P R J

Jul 9, 2024

Very good and easy to understand!

创建者 ANURADHA B

Feb 19, 2024

This course was very challengling

创建者 Karim e

Sep 19, 2022

i will rate this course by 10/10

创建者 Monika A

Sep 21, 2025

Great course very well explained

创建者 James H C T

Sep 3, 2024

I learned a lot for this course.

创建者 Shane F

Feb 29, 2024

Instructor did a great job here.

创建者 Marcelo H S

Sep 23, 2025

Curso excepcional, vale a pena!

创建者 Aaron E

Oct 15, 2024

excelente curso. Me gustó mucho

创建者 balakrishnan m

May 14, 2023

Learn lot about email marketing

创建者 Gonçalo

May 5, 2023

Curso Incrivelmente Completo!!!

创建者 Madhuri m

May 8, 2024

Its very good and knowledgable

创建者 Xiayi L

Oct 2, 2022

Practical and easy-to-follow!

创建者 esther o

Sep 13, 2023

It was an awesome experience.

创建者 Rotifa O P

Nov 27, 2022

I am glad i took this course.

创建者 BreÁnna H

Oct 8, 2022

Helpful, Increased challenge

创建者 Abdelrahman E

Sep 4, 2022

thank you coursera and google