Name: Stakeholder Relations and Reporting
Brand: Microsoft
Availability: OnlineOnly
Rating: 4.8 (7 reviews)

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22 个评分

课程概述

This course will equip you with the essential skills to manage stakeholder relationships and effectively report on PR campaign outcomes. In this course, you will: • Identify key stakeholders relevant to different PR scenarios, assess their potential impact and influence on PR activities, and prioritize stakeholder engagement based on these factors. • Identify and use key metrics for evaluating the effectiveness of PR campaigns, demonstrating the ability to assemble comprehensive reports that summarize PR campaign results. • Develop a strategic plan for clear and effective communication with community and government stakeholders during a PR campaign, integrating their diverse concerns and engagement needs into the overall communication strategy. • Conduct a comprehensive stakeholder analysis to identify and characterize different stakeholder groups involved in a PR campaign, developing and implementing strategies for engagement and constructive feedback processing throughout the campaign. By the end of this course, you will be proficient in identifying and engaging key stakeholders, evaluating PR campaign effectiveness, and developing strategic communication plans....

1 - Stakeholder Relations and Reporting 的 7 个评论（共 7 个）

创建者 Naseer M A A

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Jun 14, 2025

Here’s a sample review you can write for the course Stakeholder Relations and Reporting: This course provided a clear, practical foundation for understanding how to identify, engage, and report to different stakeholder groups. The assignments were well-structured and helped reinforce real-world applications. I especially appreciated the focus on both community and government engagement, along with examples of how to tailor messages for different audiences. Highly recommended for professionals working in communications, CSR, or public affairs. Would you like a version that’s shorter, more casual, or more technical?

创建者 Ana C V

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Jun 19, 2025

El contenido está actualizado a las tendencias globales en materia de comunicación e Inteligencia Artificial. Ofrece casos de estudio y ejemplos concretos que posibilitan tener mayor entendimiento de los conceptos.