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学生对 Digital Marketing Institute 提供的 Social Media and Digital Marketing Fundamentals 的评价和反馈

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382 个评分

课程概述

Digital Marketing Institute is the global standard in Digital Marketing Certification. Our mission is to give our students the confidence and knowledge they need to advance in their careers through this specialization. Digital and mobile technology coupled with the explosive adoption of social media globally has fundamentally disrupted consumer expectations, and how businesses must operate to support their customers. If you want to understand the forces driving and transforming businesses today and how cutting-edge digital and social strategies can help businesses thrive in a dynamic environment, this course will help you do so. You will learn the core principles and foundations of digital marketing before diving deeper into the disciplines of social media marketing and content marketing. After completing the course you will: - • Understand how digital and social media have disrupted the way businesses sell to consumers • Recognize how marketers use the customer journey model to influence purchase decisions on digital platforms using digital content and tools • Appreciate the benefits of integrating traditional and digital marketing with the advantages of inbound and outbound marketing strategies • Recognize how to use the principles of effective content marketing to create content that engages an audience This course also explains how to choose the right content for consumers – and how to ensure it gets seen by them. It outlines the different content formats available on social media and which platform best suits specific needs. This is the first course in the Digital Marketing Institute's Social Media Marketing specialization. On completion of all courses in your Specialization, you will also be awarded a Digital Marketing Institute Certified Digital Marketing Associate certification, along with three months of free Power Membership, allowing you to boost your career and unlock your next opportunity. 92% of DMI members have said their courses have had a positive impact on their careers, while 88% are now working at senior or manager level....

热门审阅

MN

Dec 25, 2024

This journey has been insightful and enriching, providing me with valuable knowledge and skills in the world of social media and digital broadcasting, Big thanks to all Coaches and Coursera.

MA

Aug 16, 2025

A comprehensive marketing reference that generations will admire — thank you, Coursera, and thank you, Digital Marketing Institute! We’re still creating and innovating with you.

筛选依据：

51 - Social Media and Digital Marketing Fundamentals 的 75 个评论（共 95 个）

创建者 Nirav C

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Jul 19, 2022

Great learning options.

创建者 Elias K G

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Jul 8, 2024

It's amazing course

创建者 Ahmed A M H

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Jan 27, 2024

Great Course Really

创建者 Bernardo R

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Oct 20, 2022

Excellente course

创建者 PRANAV S

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Aug 17, 2025

good for begineer

创建者 REEM F A

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Oct 7, 2024

رااااائعة جداااا

创建者 Prasanna K

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Nov 14, 2023

Really Great !

创建者 Tasneem A G

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Apr 14, 2024

Vary helpful

创建者 RICHAIZEEN N C _

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Oct 15, 2025

sangat baik

创建者 SATYAM C

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Jan 7, 2025

nice course

创建者 Riadh F

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Jan 23, 2023

Magnifique

创建者 CAROLINA L

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Nov 25, 2025

MUY BUENO

创建者 hrithik m

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Oct 24, 2023

wonderful

创建者 �Dr. K B

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Nov 11, 2022

excellent

创建者 Shahad o n A

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Nov 30, 2025

Gooooood

创建者 Imran k

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Aug 27, 2023

so great

创建者 Bilgin A

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Oct 13, 2022

perfect

创建者 Adebola A

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Jul 30, 2022

great!

创建者 kritika s

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Oct 27, 2023

great

创建者 Sara A S

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Nov 21, 2025

good

创建者 Sarika

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Jul 4, 2025

good

创建者 ARISA C

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Nov 21, 2023

good

创建者 KAVYA A

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Nov 20, 2023

good

创建者 SUPREEM S

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Oct 31, 2023

good

创建者 Rim S

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Jan 4, 2024

5