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Unlock the full potential of Perplexity AI and Generative AI to transform your digital marketing strategy. In this hands-on course, you'll learn how to leverage the latest in AI personalization, content creation, and business process automation to drive better results across every stage of your marketing funnel.
Perplexity AI: A Comprehensive Guide to Generative AI
您将学到什么
Automate repetitive and time-consuming marketing tasks such as customer messaging, campaign planning, and email sequences using Perplexity AI.
Build and manage AI-powered social media campaigns and personalize customer engagement strategies at scale.
Develop prompt engineering skills to generate high-quality marketing content including blog posts, social media copy, and product descriptions.
Use Perplexity AI for market research, SEO, and PPC activities including keyword analysis, content optimization, and ad copy generation.
您将获得的技能
- Market Trend
- Prompt Engineering
- Digital Marketing
- Content Creation
- ChatGPT
- Automation
- Keyword Research
- Marketing
- AI Personalization
- Business Process Automation
- Content Marketing
- Email Marketing
- Generative AI Agents
- Social Media Marketing
- Search Engine Optimization
- Business Management
- Campaign Management
- Artificial Intelligence and Machine Learning (AI/ML)
- Business
- Business Marketing
要了解的详细信息
了解顶级公司的员工如何掌握热门技能
该课程共有6个模块
Get familiar with Perplexity AI’s features, setup process, and how it compares to other tools. Learn the fundamentals of AI in marketing and how it fits into your workflow.
涵盖的内容
4个视频1篇阅读材料1个作业
Master the art of writing prompts that generate effective marketing content. Explore how Perplexity can help automate writing tasks like blogs, web copy, and more.
涵盖的内容
4个视频1篇阅读材料2个作业
Discover how to build automated marketing campaigns using Perplexity AI. Learn to personalize messaging and streamline social media and email interactions.
涵盖的内容
4个视频1篇阅读材料1个作业
Use Perplexity AI to perform competitive analysis, keyword research, and optimize your content and ads for better visibility and performance.
涵盖的内容
5个视频2个作业
Understand how to use AI responsibly in your daily marketing practices and how to build sustainable, long-term strategies with AI.
涵盖的内容
2个视频1个作业1个讨论话题
Recap the key takeaways from the course and explore what’s next in the world of generative AI for marketers.
涵盖的内容
2个视频1个作业1次同伴评审1个插件
位教师
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To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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