学生对 Copenhagen Business School 提供的 An Introduction to Consumer Neuroscience & Neuromarketing 的评价和反馈
课程概述
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AS
Mar 30, 2020
Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.
TM
Jul 4, 2020
Great course on this emerging technology on the areas of the brain and decision making process , would be good if there is a summary of these long interviews instead, and more interactive work
851 - An Introduction to Consumer Neuroscience & Neuromarketing 的 875 个评论（共 898 个）
创建者 Vicente L
•Jun 22, 2022
The course brings in really useful knowledge for marketing professional; sometimes it gets a bit into too much depth in the brain parts while maybe a bit more practical applications would be appreciated
创建者 Deleted A
•Dec 5, 2018
The interviews need to be broken down into more consumable, useful pieces of information. There is a lot of repetition or information specific to the person being interviewed etc.
创建者 Ani S
•Aug 16, 2021
I feel like the book that was uploaded was more valuable than the video course itself, would love to have more information discussed by examples...
创建者 Cem P
•Dec 1, 2020
Neuroscience side of the course overweighs the neuromarketing neuromarketing side but still forms a mindset and generates a general understanding.
创建者 Chatchai C
•Mar 13, 2018
I think it needs some fundamental background knowledge on neuroscience as this course focuses a lot on that not on the marketing psychology.
创建者 Bruna M
•May 5, 2020
The course content is very good, but the interviews are massive and the approach could be a little less complex and more dynamic.
创建者 Basil S
•Oct 30, 2020
The instructor and reading was great. I felt the information was dated compared to todays standards. Overall I'm satisfied.
创建者 Caleb S
•Dec 30, 2022
It's interesting and there's a lot of good information, but there's way too many interviews and not many actual lectures.
创建者 Eva B
•Mar 28, 2022
The course needs to be updated but it covers a broad range of neuromarketing and consumer neuromarketing knowledge
创建者 Т М
•Oct 11, 2022
Bad quality of videos and sounds, especially in Interviews. The last video from HW doesn`t open.
创建者 Eugene K
•Jun 18, 2020
Long on science, short on practical applications. Didn't find it too useful.
创建者 Yati S
•Feb 4, 2022
Waiting to be unenrolled. The course is not what I have in mind.
创建者 Karina M L
•Jun 5, 2017
Pudiese ser más interactivo. Si trae ejemplos y muchas lecturas
创建者 Md S H
•Jun 17, 2020
Good course who wants to learn marketting for business.
创建者 Andrea C G A
•Jul 15, 2022
Hubiese preferido que esté todo traducido al español.
创建者 Kristine C
•Jul 12, 2021
I wish the quality of material would be better :(
创建者 Rhea A R
•Sep 13, 2020
find it too basic, even for an introductory course
创建者 J R
•Apr 8, 2023
Too short and too easy. But the teacher is good
创建者 Andreas B
•Nov 7, 2016
It's a very nice course but it is very small.
创建者 Andrea
•Mar 31, 2020
I like it, but it´s a little bit boring
创建者 Jannyfer C R
•Apr 6, 2024
Um pouco razo demais para o marketing
创建者 Vinayak M
•Dec 18, 2016
A little heavy on the biology side
创建者 MANSI T
•Mar 23, 2026
unable to download certificate
创建者 Florencia L
•Oct 21, 2021
Demasiado largos los videos !
创建者 Mert Ş
•Jan 11, 2018
I cannot find my certificate?