学生对 Copenhagen Business School 提供的 An Introduction to Consumer Neuroscience & Neuromarketing 的评价和反馈
课程概述
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SP
Nov 21, 2019
Very interesting and detailed study of consumer behavior. The concepts were understandable and many new things, methods and concepts were explained in this course. It was really helpful.
AS
Mar 30, 2020
Thomas has the rare ability to explain the difficult concepts in relatively simple terms. I think that this course provides a good introduction on consumer neuroscience for beginners.
851 - An Introduction to Consumer Neuroscience & Neuromarketing 的 875 个评论（共 898 个）
创建者 Vicente L
•Jun 22, 2022
The course brings in really useful knowledge for marketing professional; sometimes it gets a bit into too much depth in the brain parts while maybe a bit more practical applications would be appreciated
创建者 Deleted A
•Dec 5, 2018
The interviews need to be broken down into more consumable, useful pieces of information. There is a lot of repetition or information specific to the person being interviewed etc.
创建者 Ani S
•Aug 16, 2021
I feel like the book that was uploaded was more valuable than the video course itself, would love to have more information discussed by examples...
创建者 Cem P
•Dec 1, 2020
Neuroscience side of the course overweighs the neuromarketing neuromarketing side but still forms a mindset and generates a general understanding.
创建者 Chatchai C
•Mar 13, 2018
I think it needs some fundamental background knowledge on neuroscience as this course focuses a lot on that not on the marketing psychology.
创建者 Bruna M
•May 5, 2020
The course content is very good, but the interviews are massive and the approach could be a little less complex and more dynamic.
创建者 Basil S
•Oct 30, 2020
The instructor and reading was great. I felt the information was dated compared to todays standards. Overall I'm satisfied.
创建者 Caleb S
•Dec 30, 2022
It's interesting and there's a lot of good information, but there's way too many interviews and not many actual lectures.
创建者 Eva B
•Mar 28, 2022
The course needs to be updated but it covers a broad range of neuromarketing and consumer neuromarketing knowledge
创建者 Т М
•Oct 11, 2022
Bad quality of videos and sounds, especially in Interviews. The last video from HW doesn`t open.
创建者 Eugene K
•Jun 18, 2020
Long on science, short on practical applications. Didn't find it too useful.
创建者 Yati S
•Feb 4, 2022
Waiting to be unenrolled. The course is not what I have in mind.
创建者 Karina M L
•Jun 5, 2017
Pudiese ser más interactivo. Si trae ejemplos y muchas lecturas
创建者 Md S H
•Jun 17, 2020
Good course who wants to learn marketting for business.
创建者 Andrea C G A
•Jul 15, 2022
Hubiese preferido que esté todo traducido al español.
创建者 Kristine C
•Jul 12, 2021
I wish the quality of material would be better :(
创建者 Rhea A R
•Sep 13, 2020
find it too basic, even for an introductory course
创建者 J R
•Apr 8, 2023
Too short and too easy. But the teacher is good
创建者 Andreas B
•Nov 7, 2016
It's a very nice course but it is very small.
创建者 Andrea
•Mar 31, 2020
I like it, but it´s a little bit boring
创建者 Jannyfer C R
•Apr 6, 2024
Um pouco razo demais para o marketing
创建者 Vinayak M
•Dec 18, 2016
A little heavy on the biology side
创建者 MANSI T
•Mar 23, 2026
unable to download certificate
创建者 Florencia L
•Oct 21, 2021
Demasiado largos los videos !
创建者 Mert Ş
•Jan 11, 2018
I cannot find my certificate?