Navigate the journey of launching a new product into the market and managing its lifecycle post-launch. This course covers planning successful launches, developing marketing and sales strategies, ensuring product quality, and managing post-launch activities. Learn to execute enterprise software deployments, ensure compliance monitoring, and conduct thorough testing. Develop effective marketing strategies across various channels, create compelling sales strategies, and analyze market feedback. Implement quality assurance and control techniques, monitor product performance using KPIs, and gather customer feedback. Plan and implement product updates and enhancements, and apply data-driven insights to make informed decisions. Learn to utilize generative AI in product management and manage AI product lifecycles, including performance monitoring, iterative updates, and ethical considerations.
Product Launch and Post-Launch Management
本课程是 Microsoft AI Product Manager 专业证书 的一部分
位教师： Microsoft
2,208 人已注册
包含在 
中
您将获得的技能
- Product Improvement
- Product Lifecycle Management
- Generative AI
- Performance Analysis
- Data-Driven Decision-Making
- Responsible AI
- Cross-Functional Collaboration
- Risk Management
- User Feedback
- Sales Strategy
- Product Management
- AI Product Strategy
- Key Performance Indicators (KPIs)
- Release Management
- Product Marketing
- Product Quality (QA/QC)
- New Product Development
- Quality Assurance and Control
要了解的详细信息
了解顶级公司的员工如何掌握热门技能
积累 Design and Product 领域的专业知识
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 通过 Microsoft 获得可共享的职业证书
该课程共有7个模块
In this module, you'll learn the essential steps to plan and coordinate a successful launch, ensuring your product makes a grand entrance into the market.
涵盖的内容
11个视频11篇阅读材料6个作业1个讨论话题1个插件
This module dives into the dynamic world of product marketing and sales, equipping you with the strategies to promote your product effectively and drive conversions.
涵盖的内容
9个视频9篇阅读材料6个作业1个插件
In this module, you'll explore the critical role of quality assurance and control, learning how to implement robust processes to guarantee your product meets and exceeds expectations.
涵盖的内容
9个视频9篇阅读材料5个作业1个插件
This module guides you through the ongoing process of managing your product's life cycle, including monitoring performance, gathering feedback, and implementing updates to keep your product thriving in the market.
涵盖的内容
9个视频6篇阅读材料7个作业2个插件
This module focuses on evaluating product performance, analyzing data, and implementing process enhancements to optimize your product development and launch strategies.
涵盖的内容
11个视频9篇阅读材料6个作业
In this module, explore how generative AI can revolutionize product management by enhancing ideation, planning, marketing, and sales, empowering you to create innovative products with confidence.
涵盖的内容
9个视频2篇阅读材料4个作业1个插件
This module explores the critical aspects of launching and managing the lifecycle of AI-powered products in the enterprise domain. You'll learn to establish comprehensive monitoring frameworks for tracking AI performance, implement iterative updates and A/B testing strategies to optimize AI models, and ensure ethical oversight and compliance throughout the product lifecycle. Additionally, you'll explore how generative AI tools can enhance various aspects of product management interview preparation.
涵盖的内容
8个视频8篇阅读材料7个作业1个插件
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
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学生评论
32 条评论
- 5 stars
84.37%
- 4 stars
6.25%
- 3 stars
6.25%
- 2 stars
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- 1 star
3.12%
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已于 Jul 25, 2025审阅
great course, I learned a lot on post launch activities.
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