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返回到 Marketing in a Digital World

学生对 University of Illinois Urbana-Champaign 提供的 Marketing in a Digital World 的评价和反馈

4.7
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17,048 个评分

课程概述

This course examines how new digital tools, such as the Internet, smartphones, and 3D printing, are revolutionizing the world of marketing by changing the roles and practices of both firms and consumers. Marketing in a Digital World is one of the most popular courses on Coursera with over 500,000 learners and is rated by Class Central as one of the Top 50 MOOCs of All Time (https://www.class-central.com/report/top-moocs/). You will be able to: • Understand how digital tools are changing the nature of marketing • Explain how digital tools allow consumers to take a more active role in product development, promotion, placement, and pricing activities • Obtain a new set of concepts, tools, and stories to enhance your digital marketing efforts This course is part of Gies College of Business’ suite of online programs, including the iMBA and iMSM. Learn more about admission into these programs and explore how your Coursera work can be leveraged if accepted into a degree program at https://degrees.giesbusiness.illinois.edu/idegrees/....

热门审阅

VF

Dec 16, 2020

Really interesting & thought-provoking course. I'm hoping that Aric Rindfleisch will teach further classes within the Digital Marketing specialisation. Thank you for the insightful lectures, Aric!

JT

Jul 18, 2020

in depth knowledge about digital marketing and all its dimensions , digital tools, how firms can improve their marketing , new method , how to blend new technology in traditional marketing practices.

筛选依据：

5251 - Marketing in a Digital World 的 5275 个评论（共 5,371 个）

创建者 Ratnesh S

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May 28, 2020

Good explanation by using case study.

创建者 Shaun M

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Mar 17, 2019

Good content, just a bit outdated.

创建者 Lavinia B

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Oct 5, 2015

May be too wide in terms of issues

创建者 Brian M

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Apr 22, 2021

i have not received certificate

创建者 Warrick V D H

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Aug 24, 2016

Found it to be a bit outdated.

创建者 MOI-E P

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Jun 9, 2020

This course really helped me.

创建者 Namara F

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Nov 3, 2020

The course is good very good

创建者 Suvi K

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Oct 18, 2021

Kind of outdated concepts

创建者 mian h

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Sep 16, 2021

too old and only theory.

创建者 Gaurav T

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May 31, 2016

elementary .. good.

创建者 Bhavesh T

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May 14, 2020

Good for learning.

创建者 Darrick W

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Jan 9, 2016

Minimal substance

创建者 Ghandur R P

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May 15, 2021

my name is wrong

创建者 luis m o m

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Aug 1, 2020

Good course!

创建者 Vanessa F

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Mar 16, 2017

Interesting!

创建者 kartik a

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Jun 26, 2020

good course

创建者 Shubham a

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Apr 13, 2020

It was goof

创建者 Shweta G

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Jun 10, 2020

very basic

创建者 VISMITHA M

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Jul 16, 2020

Excellent

创建者 Jibran S

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May 31, 2020

Great

创建者 Ismael S C

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May 5, 2020

Basic

创建者 Narayan S

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Jan 14, 2021

Good

创建者 Natalia L M H

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Nov 4, 2020

good

创建者 richa g

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Aug 18, 2020

Good

创建者 Blue B

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May 10, 2020

Nice