Discover the fundamental principles of corporate communications in this introductory course by learning about the significance of transparent communication, the art of storytelling, and the power of social media tools. Learn practical strategies to engage employees, whether they work in-person, remote, or hybrid. Additionally, gain insights into the personality types that tend to excel in different corporate communication careers, allowing you to align your strengths and interests with the right professional trajectory.
Introduction to Corporate Communications
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Introduction to Corporate Communications
本课程是 Corporate Communications 专项课程 的一部分
位教师：Chris Ruoff
8,048 人已注册
包含在 中
您将学到什么
Identify the benefits of transparency and storytelling in corporate communication
Differentiate between which collaboration tools and communication channels to use for various audiences
Recognize personality traits and skills required for various communication roles
您将获得的技能
- Social Media Content
- Internal Communications
- Telecommuting
- Business Communication
- Media and Communications
- Communication Strategies
- Employee Engagement
- Stakeholder Communications
- Social Media
- Interpersonal Communications
- Marketing and Public Relations
- Public Relations
- Corporate Communications
- Storytelling
- Communication
- Strategic Communication
要了解的详细信息
可分享的证书
添加到您的领英档案
作业
4 项作业
授课语言：英语（English）
了解顶级公司的员工如何掌握热门技能
积累特定领域的专业知识
本课程是 Corporate Communications 专项课程 专项课程的一部分
在注册此课程时，您还会同时注册此专项课程。
- 向行业专家学习新概念
- 获得对主题或工具的基础理解
- 通过实践项目培养工作相关技能
- 获得可共享的职业证书
该课程共有4个模块
Welcome to Module 1, The Role of Corporate Communications. This module will introduce corporate communications, define the roles and responsibilities in corporate communications, and explain the importance of transparency.
涵盖的内容
1个视频2篇阅读材料1个作业1个讨论话题
Welcome to Module 2, Corporate Communication Tools. This module will introduce which tools are used to communicate in both internal and external environments as well as the types and uses of each.
涵盖的内容
3个视频2篇阅读材料1个作业1个讨论话题1个插件
Welcome to Module 3, Communicating in Hybrid Work Environments. This module will discuss the emergence of hybrid work environments, how corporate communications are essential to engaging the workforce, and what tools to use.
涵盖的内容
1个视频2篇阅读材料1个作业1个讨论话题
Welcome to Module 4, Corporate Communications as a Career. This module will look at career opportunities in corporate communications, including which specific jobs are available, possible career paths, and entry requirements into the field.
涵盖的内容
2个视频2篇阅读材料1个作业1个讨论话题
获得职业证书
将此证书添加到您的 LinkedIn 个人资料、简历或履历中。在社交媒体和绩效考核中分享。
位教师
授课教师评分
4.8 (25个评价)
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学生评论
4.7
100 条评论
- 5 stars
74%
- 4 stars
23%
- 3 stars
2%
- 2 stars
1%
- 1 star
0%
显示 3/100 个
AC
4
已于 Oct 6, 2025审阅
Clear course, well put together , covering a very good extent of the topic. Well done
PA
5
已于 Dec 18, 2025审阅
This introduction to the industry is not only highly relatable but also brilliantly crafted, drawing you in and making you feel connected right from the start! Go UCI Anteaters!
FH
5
已于 Sep 3, 2025审阅
The course was helpful to understand the basic and i am impressed at the lecturer and how the course was conducted.
常见问题
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
更多问题
提供助学金，