This course presents strategies for scientists to use when engaging a variety of audiences with scientific information. Students will learn to communicate their knowledge through both textual and visual strategies, as well as practice document preparation using appropriate formatting, style, and graphics. Written assignments, discussion questions, and communication exercises will provide students with a better understanding of the relationship between scientists and diverse audiences, whether in the workplace, laboratory, or other environments.
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中级
Some basic familiarity with the fields of data science and data visualization.
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36 项作业
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该课程共有9个模块
Welcome to Public Engagement for Scientists! Module 1 delves into the multifaceted role of scientists in society, highlighting the challenges and responsibilities in communicating scientific knowledge. It aims to equip students with a nuanced understanding of what constitutes scientific expertise, the interplay between science and the public sphere, and the inherent communication challenges faced by scientists today.
涵盖的内容
8个视频6篇阅读材料4个作业1个讨论话题
8个视频• 总计48分钟
- Course Overview• 3分钟
- Instructor Introduction• 1分钟
- Module 1 Introduction - Scientific Mistrust Through History• 7分钟
- Knowledge Production as a Social Process• 7分钟
- Who is an Expert Today? Who Makes Knowledge?• 8分钟
- Science and the Public Sphere • 8分钟
- Key Challenges When Communicating Science• 7分钟
- Key Challenges When Communicating Science - Part 2• 6分钟
6篇阅读材料• 总计250分钟
- Syllabus• 10分钟
- Module 1 Introduction• 60分钟
- What is a Scientist Expert?• 90分钟
- Public Sphere Theory • 20分钟
- Key Communication Challenges• 60分钟
- Module 1 Summary• 10分钟
4个作业• 总计165分钟
- What is a Scientific Expert Quiz• 15分钟
- Science and the Public Sphere Quiz• 15分钟
- Key Communication Challenges Quiz• 15分钟
- Module 1 Summative Assessment• 120分钟
1个讨论话题• 总计10分钟
- Meet and Greet Discussion• 10分钟
This module is designed to enhance students' skills in tailoring written communication effectively for diverse audiences and purposes. It focuses on the art of revising and editing texts to match the audience's vocabulary level, ensuring conciseness and precision, and utilizing visual elements like typesetting and color for enhanced comprehension. The course combines theoretical knowledge with practical exercises, enabling students to master the intricacies of impactful written communication.
涵盖的内容
6个视频4篇阅读材料5个作业
6个视频• 总计44分钟
- Module 2 Introduction - “This text is too dense!” • 5分钟
- How to Scale Vocabulary• 9分钟
- How to Scale Detail• 7分钟
- How to Edit for Concision and Precision• 8分钟
- Document Design for Comprehension• 8分钟
- Color, Typesetting, etc.• 7分钟
4篇阅读材料• 总计180分钟
- Scaling Vocabulary and Detail• 20分钟
- Concision & Precision• 105分钟
- Document Design• 45分钟
- Module 2 Summary• 10分钟
5个作业• 总计180分钟
- Practice sorting texts by what audience they would be appropriate for• 15分钟
- Scaling Vocabulary and Detail Quiz• 15分钟
- Concision and Precision Quiz• 15分钟
- Document Design Quiz• 15分钟
- Module 2 Summative Assessment• 120分钟
This module dives into the skills required for effective data management and visualization. It focuses on the foundational techniques of cleaning and structuring both quantitative and qualitative data, understanding and selecting appropriate types of data visualizations for different rhetorical purposes, and crafting meaningful captions, legends, titles, and labels to enhance the interpretability and impact of data presentations.
涵盖的内容
7个视频6篇阅读材料4个作业1个非评分实验室
7个视频• 总计48分钟
- Module 3 Introduction - Why Data Visualization is Hard, and Rhetorical • 6分钟
- How Should I Organize this Data? • 8分钟
- Cleaning and Organizing Data in R• 5分钟
- Choosing the Right Data Visualization Form • 10分钟
- Creating different types of Data Visualization in R• 6分钟
- Captions, Legends, Labels• 7分钟
- Making Captions, Legends, and Labels in R• 5分钟
6篇阅读材料• 总计125分钟
- How Charts Lie• 20分钟
- Cleaning Data & Pitfalls• 60分钟
- How Data Visualizations Tell a Story• 10分钟
- How to Write a Good Caption Reading• 15分钟
- Module 3 Summary• 10分钟
- Insights from an Industry Leader: Learn More About Our Program• 10分钟
4个作业• 总计165分钟
- Cleaning and Organizing Raw Data Quiz• 15分钟
- Data Visualization Quiz• 15分钟
- Captions, Legends, Titles, and Labels Quiz• 15分钟
- Module 3 Summative Assessment• 120分钟
1个非评分实验室• 总计60分钟
- R Studio Lab: Creating Data Visualizations from Raw Data• 60分钟
This module is designed to provide students with an in-depth understanding of the interplay between human visual perception and data visualization, alongside the ethical considerations inherent in the field. It covers the psychological and physiological aspects of how the human eye processes visual information, particularly in the context of data presentation. Additionally, the module delves into the ethical dimensions of data visualization, highlighting potential pitfalls and the responsibilities of data communicators in representing information truthfully and responsibly. Students will learn to critically analyze visual data presentations, both in terms of how effectively they convey information and their adherence to ethical standards.
涵盖的内容
7个视频4篇阅读材料3个作业
7个视频• 总计49分钟
- Module 4 Introduction• 5分钟
- Less is More: Helping Humans to Focus on the Right Thing in Your Data Visualization• 10分钟
- Using Color Strategically with Data• 8分钟
- Accessibility and Data Visualization• 7分钟
- A Brief History Lesson: Ethically Murky Waters in Data Visualization• 7分钟
- Ethical Framework for Data Visualization - Part 1• 5分钟
- Ethical Framework for Data Visualization - Part 2• 7分钟
4篇阅读材料• 总计125分钟
- Demonstrating Misleading Data Visualizations • 30分钟
- How Humans Read Data Visualizations• 25分钟
- Ethical Guidelines• 60分钟
- Module 4 Summary• 10分钟
3个作业• 总计150分钟
- How Humans Read Data Visualizations Quiz• 15分钟
- Ethics and Data Visualizations Quiz• 15分钟
- Module 4 Summative Assessment• 120分钟
This module is tailored to provide students with a comprehensive understanding of the objectives and expectations within the research community. It aims to demystify the purposes and methodologies behind key forms of scientific communication, namely research papers and technical reports. Students will explore the goals driving academic research, delve into the structure and function of research papers, and understand how these papers serve as critical tools for communicating complex information. The module also covers technical reports, explaining their purpose, structure, and how they differ from research papers in conveying detailed information. Through this module, students will develop a clearer perspective on the nuances of scientific communication and its role in advancing knowledge in the research community.
涵盖的内容
10个视频5篇阅读材料4个作业
10个视频• 总计66分钟
- Module 5 Introduction - What Kinds of Writing Do Researchers Read and Why?• 5分钟
- Goals and Expectations of the Research Community - Part 1• 6分钟
- Goals and Expectations of the Research Community - Part 2• 7分钟
- What is the Purpose of a Research Paper? And How Do I Read One? - Part 1• 9分钟
- What is the Purpose of a Research Paper? And How Do I Read One? - Part 2• 9分钟
- How Scientific Information is Communicated in a Research Paper - Part 1• 6分钟
- How Scientific Information is Communicated in a Research Paper - Part 2• 5分钟
- How are Technical Reports Different Than Research Papers? • 8分钟
- How to Write Massive Amounts of Technical Detail, Accurately - Part 1• 6分钟
- How to Write Massive Amounts of Technical Detail, Accurately - Part 2• 5分钟
5篇阅读材料• 总计245分钟
- Academic Writing• 25分钟
- What is Research?• 60分钟
- Sample Data-Driven Research Papers• 90分钟
- Sample Data-Driven Technical Reports• 60分钟
- Module 5 Summary• 10分钟
4个作业• 总计165分钟
- Who are Researchers Quiz• 15分钟
- Research Papers Quiz• 15分钟
- Technical Reports Quiz• 15分钟
- Module 5 Summative Assessment• 120分钟
This module focuses on the critical aspects of communication within a professional scientific setting. It is designed to equip students with the skills necessary to communicate effectively with peers, emphasizing the importance of concision and precision in delivering clear and impactful messages. The module delves into the key rhetorical features of internal documentation, illustrating how to effectively convey complex information in a manner that is easily comprehensible to team members. Additionally, students will learn the art of crafting effective messages for peer-to-peer communication, a vital skill for successful collaboration and project management.
涵盖的内容
8个视频5篇阅读材料6个作业
8个视频• 总计54分钟
- Module 6 Introduction - Expert to Expert Communication is Still Hard• 3分钟
- Principle 1: Bottom-line-up-front (BLUF)• 10分钟
- Principle 2: Concision and Precision - Part 1• 5分钟
- Principle 2: Concision and Precision - Part 2• 7分钟
- Types of Internal Documentation• 5分钟
- Key Rhetorical Moves in Internal Documentation• 9分钟
- How to Write a Good Memo• 8分钟
- Types of Professional Writing• 6分钟
5篇阅读材料• 总计150分钟
- Importance of Good Peer Communication• 30分钟
- BLUF • 30分钟
- Internal Documentation• 45分钟
- Professional Writing (emails, memos, chat messages, etc.)• 35分钟
- Module 6 Summary• 10分钟
6个作业• 总计195分钟
- BLUF Practice Activity• 15分钟
- BLUF Quiz• 15分钟
- Internal Documentation Quiz• 15分钟
- Professional Writing Practice Activity• 15分钟
- Professional Writing Quiz• 15分钟
- Module 6 Summative Assessment• 120分钟
This module is crafted to enhance students' understanding and skills in tailoring communication effectively based on audience needs. It emphasizes the strategic selection and reframing of information to ensure clarity, relevance, and engagement for various audiences. Students will learn how to identify and analyze the specific needs and expectations of their audience, guiding their decisions on what information to include and how to present it. The module also covers techniques for adjusting the complexity of communication, known as editing up or down, to suit the audience's level of understanding and interest.
涵盖的内容
8个视频5篇阅读材料4个作业
8个视频• 总计57分钟
- Module 7 Introduction - Genre Variation in Communicating Science to Other Professionals• 2分钟
- Audience Theory & Reader-Based Prose• 7分钟
- Deciding What Information Your Audience Needs• 8分钟
- Frame Theory • 8分钟
- Picking the Right Frame• 9分钟
- What Will My Audience Be Able to Understand?• 10分钟
- Editing for the “Hard Stuff” - Part 1• 6分钟
- Editing for the “Hard Stuff” - Part 2• 8分钟
5篇阅读材料• 总计110分钟
- Case Study in Difficulty Communicating Across Professions• 30分钟
- Case Study in Choosing Information Strategically• 30分钟
- Case Study in Reframing Information • 30分钟
- Case Study in Editing Information for Complexity• 10分钟
- Module 7 Summary• 10分钟
4个作业• 总计165分钟
- Choosing Information Strategically Quiz• 15分钟
- Reframing Information Quiz• 15分钟
- Editing Information Quiz• 15分钟
- Module 7 Summative Assessment• 120分钟
This module is designed to equip students with a comprehensive understanding of the multiple factors that influence public opinion and the essentials of constructing a persuasive public argument. It begins by exploring the various elements that shape public opinion, including cultural, social, political, and psychological factors. Students will then delve into the fundamentals of building a strong public argument, learning how to develop a logical structure, use rhetorical techniques, and engage the audience effectively. A key focus of the module is on the strategic use of data in supporting arguments, teaching students how to integrate statistical evidence to enhance persuasiveness and credibility. Additionally, the course examines the impact of document design on argument presentation, including the use of layout, typography, and visual elements to reinforce the message and facilitate comprehension.
涵盖的内容
9个视频6篇阅读材料5个作业
9个视频• 总计63分钟
- Module 8 Introduction - Quick review of Module 1 and How We'll Use Foundations in this Module• 2分钟
- Why the Public Doesn't Always Believe the Data • 10分钟
- Why the Public Doesn't Always Believe Experts - Part 2• 10分钟
- Argument Theory - Part 1• 7分钟
- Argument Theory - Part 2• 5分钟
- Elements of a Strong Scientific Argument • 8分钟
- How to Use Data as Part of Your Argument• 7分钟
- Case Studies on (In)Effective Data Usage• 6分钟
- Principles in Effective Data Design for Public Arguments• 7分钟
6篇阅读材料• 总计230分钟
- Public Data Communication Pitfalls• 10分钟
- How the Public Forms Opinions• 45分钟
- Argument Structure • 60分钟
- Public-Facing Data Visualizations• 60分钟
- Document Design and Color for the Public• 45分钟
- Module 8 Summary• 10分钟
5个作业• 总计180分钟
- Why Expertise and Data Are Not Enough Quiz• 15分钟
- Argument Structure Quiz• 15分钟
- Public-Facing Data Visualizations Quiz• 15分钟
- Document Design, Color, and Typesetting Quiz• 15分钟
- Module 8 Summative Assessment• 120分钟
This module contains the summative course assessment that has been designed to evaluate your understanding of the course material and assess your ability to apply the knowledge you have acquired throughout the course.
涵盖的内容
1个作业
1个作业• 总计180分钟
- Summative Course Assessment• 180分钟
攻读学位
课程 是 Illinois Tech提供的以下学位课程的一部分。如果您被录取并注册,您已完成的课程可计入您的学位学习,您的学习进度也可随之转移。
攻读学位
课程 是 Illinois Tech提供的以下学位课程的一部分。如果您被录取并注册,您已完成的课程可计入您的学位学习,您的学习进度也可随之转移。
Illinois Tech
Master of Data Science
学位 · 12-15 months
必须成功申请并注册。资格要求适用。各院校会根据您现有的学分情况,确定完成本课程后可计入学位要求的学分。单击特定课程了解更多信息。
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Illinois Tech is a top-tier, nationally ranked, private research university with programs in engineering, computer science, architecture, design, science, business, human sciences, and law. The university offers bachelor of science, master of science, professional master’s, and Ph.D. degrees—as well as certificates for in-demand STEM fields and other areas of innovation. Talented students from around the world choose to study at Illinois Tech because of the access to real-world opportunities, renowned academic programs, high value, and career prospects of graduates.
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