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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

筛选依据：

5426 - Foundations of Digital Marketing and E-commerce 的 5450 个评论（共 7,110 个）

创建者 Saleh

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Feb 27, 2023

Awesome!!

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Feb 23, 2023

Excellent

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Feb 15, 2023

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Feb 12, 2023

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Jan 27, 2023

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Jan 15, 2023

Very nice

创建者 Yudin B

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Jan 7, 2023

THANK YOU

创建者 Lisandro M

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Jan 3, 2023

Perfecto!

创建者 ÖZGE S

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Dec 30, 2022

Great !!!

创建者 Rami M

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Dec 12, 2022

excellent

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Dec 2, 2022

Excellent

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Nov 7, 2022

excellent

创建者 Berliana A

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Oct 16, 2022

Awesome!

创建者 dez k

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Oct 13, 2022

i love it

创建者 MANI K S

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Sep 16, 2022

EXCELLENT

创建者 Adedayo O

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Sep 16, 2022

Excellent

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Aug 16, 2022

Very good

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Aug 13, 2022

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Aug 11, 2022

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Aug 8, 2022

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Aug 6, 2022

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Aug 3, 2022

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Aug 1, 2022

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Aug 1, 2022

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创建者 arun m

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Aug 1, 2022

Very good