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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

AS

Oct 11, 2022

I e​njoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

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5401 - Foundations of Digital Marketing and E-commerce 的 5425 个评论（共 7,111 个）

创建者 esther o

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Sep 13, 2023

great job

创建者 Worranittha L

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Sep 9, 2023

Very good

创建者 Karina D ( L H

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Sep 6, 2023

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创建者 Dorcas S

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Aug 30, 2023

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创建者 Huu T V

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Jul 31, 2023

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Jul 29, 2023

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Jul 20, 2023

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创建者 Syarifah S A

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Jun 21, 2023

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Jun 14, 2023

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Jun 14, 2023

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Jun 7, 2023

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创建者 خليفة ا ع

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May 30, 2023

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创建者 Song Y L Q

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May 29, 2023

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May 24, 2023

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May 24, 2023

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创建者 JOHN B

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May 5, 2023

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May 2, 2023

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Apr 21, 2023

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Apr 16, 2023

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Apr 8, 2023

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Apr 8, 2023

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Mar 31, 2023

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Mar 27, 2023

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创建者 Ana S M R

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Mar 24, 2023

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创建者 Dahir A M

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Mar 19, 2023

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