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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8
30,537 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

筛选依据:

5376 - Foundations of Digital Marketing and E-commerce 的 5400 个评论(共 7,110 个)

创建者 Gihan K

Jan 18, 2024

thank you

创建者 Alejandro G

Jan 7, 2024

Excellent

创建者 Nonadya M

Dec 31, 2023

Very Nice

创建者 Kartik T

Dec 31, 2023

Very Nice

创建者 vijay s

Dec 25, 2023

very good

创建者 hamid u r

Dec 21, 2023

very good

创建者 Abdulrehman M

Dec 20, 2023

very good

创建者 Zeeshan a

Dec 18, 2023

Excellent

创建者 Yumna S

Dec 16, 2023

EXCELLENT

创建者 Subhashri J

Dec 12, 2023

Excellent

创建者 Rushikesh R

Nov 30, 2023

Excellent

创建者 Temurbek R

Nov 28, 2023

Very good

创建者 Muhammad S

Nov 26, 2023

Excellent

创建者 Maha A B

Nov 20, 2023

Thank you

创建者 Franklin H

Nov 18, 2023

Excellent

创建者 Sarah Z

Nov 7, 2023

Wonderful

创建者 priya.tp S

Oct 28, 2023

excellent

创建者 Nuno V

Oct 21, 2023

excellent

创建者 Eisa z m J

Oct 17, 2023

excellent

创建者 Matheus P N

Oct 7, 2023

awesome!!

创建者 Palaksha R

Oct 3, 2023

Excellent

创建者 Joe M

Sep 27, 2023

top notch

创建者 Riddhi P

Sep 25, 2023

slayed fr

创建者 Madhan S

Sep 14, 2023

nice,good

创建者 esther o

Sep 13, 2023

great job