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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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30,575 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

筛选依据：

3551 - Foundations of Digital Marketing and E-commerce 的 3575 个评论（共 7,120 个）

创建者 Haaamed Z

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Feb 24, 2023

It was great and helpful! Thank you

创建者 Kaung M Z

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Feb 2, 2023

Appreciated on what we have learned

创建者 Imran A

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Nov 26, 2022

Awesome course, very well designed.

创建者 Zahid I

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Nov 26, 2022

Worth it, interactive and effective

创建者 zahid n

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Nov 15, 2022

Great Experience of online learning

创建者 Divyang M

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Nov 2, 2022

Wonderful and very much informative

创建者 Agha A A

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Oct 2, 2022

I have learn alot from this course

创建者 Rashita

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Jun 12, 2022

GREAT COURSE AND A GREAT EXPERIENCE

创建者 Melina T

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Jun 7, 2022

It was a great learning experience.

创建者 ZUBAIR M

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May 27, 2022

Very informative and Helpful for me

创建者 Kiki D

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May 9, 2022

Great course - organized and clear.

创建者 Trishauna M

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May 7, 2022

This was a very informative course.

创建者 Kristin C B M 2

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Nov 18, 2025

bagus dan sangat bermanfaat sekali

创建者 Sanober

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Oct 16, 2025

It's very helpful for todays world

创建者 Miguel D M

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Aug 12, 2025

Muy buena capacitación profesional

创建者 WALTER A Z G

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Aug 5, 2025

Muy opcional y muy buena la verdad

创建者 Irakli L

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Jun 5, 2025

Google team, you are the best!! <3

创建者 ABBIE R

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Mar 26, 2025

Well organized and paced perfectly

创建者 ERICK F A I

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Jan 24, 2025

muy buen curso con los fundamentos

创建者 Juan D A S

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Oct 29, 2024

Aprendí muchas cosa gracias Google

创建者 رغد ب م ب ا ع

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Oct 22, 2024

شكرا جدا و اتمنى استفيد من الشهادة

创建者 Mohanned A A

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Oct 19, 2024

I thank the workers of this course

创建者 Durodola B

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Sep 25, 2024

the course is great, i learn a lot

创建者 Phyllis S

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Sep 20, 2024

The animations are really engaging

创建者 Ali H

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Sep 5, 2024

very good coursed I really enjoyed