Name: Foundations of Digital Marketing and E-commerce
Brand: Google
Availability: OnlineOnly
Rating: 4.8 (7189 reviews)

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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8

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30,603 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

3301 - Foundations of Digital Marketing and E-commerce 的 3325 个评论（共 7,121 个）

创建者 Samruddhi S K

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Mar 14, 2023

To the point & great learning experience!

创建者 Sampasivam J

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Mar 6, 2023

Its gave basic understanding of ecommerce

创建者 kalkidan L

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Feb 18, 2023

I really loved it and was excited to know

创建者 Disciplined D

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Feb 7, 2023

This course was informative and enjoyable

创建者 Alexander V

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Jan 9, 2023

Feliz y agradecido por esta oportunidad.

创建者 Ramya B M

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Nov 29, 2022

Brilliant content and Structured learning

创建者 UسaMa خ

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Nov 19, 2022

Fantastic experience and a great learning

创建者 Potrait D

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Nov 14, 2022

Really understood and enjoyed the course.

创建者 deepak b

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Nov 14, 2022

Amazing Way of learning. Great experience

创建者 HIBA G B

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Oct 6, 2022

great course,thank u google and coursera

创建者 Lys S

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Sep 20, 2022

very comprehnsive yet easy to understand

创建者 Shashikesh S

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Sep 18, 2022

Easy to learn and understand this course

创建者 Ali T

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Sep 2, 2022

Very Useful I can recommend to everyone.

创建者 Amesha R

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Jul 25, 2022

Amazing Course , learnt sooo much from it

创建者 Sucheta N

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Jul 14, 2022

An amazing course. This is what I needed.

创建者 Nhu N

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Jul 29, 2025

Informative course with great materials!

创建者 DERLY G S L

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Jun 27, 2025

excelente super recomendado muy completo

创建者 Qaiser J (

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Jun 5, 2025

great work and highly recommended course

创建者 Monn đ •

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Mar 29, 2025

Extremely helpful, friendly to beginners

创建者 Deepakshi G

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Feb 22, 2025

it provide a great about marketing field

创建者 Ranjith K

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Nov 16, 2024

Clear information and perfect gaudiness.

创建者 Alina O

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Oct 13, 2024

great course, motivates to keep going <3

创建者 Nguyễn V T

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Oct 2, 2024

I'm very happy that I'm pass the courses

创建者 Edith L

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Sep 20, 2024

Very easy to follow, clear presentation.

创建者 Jonathan R

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Aug 31, 2024

Very Interactive and easy to understand.

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

课程概述

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3301 - Foundations of Digital Marketing and E-commerce 的 3325 个评论（共 7,121 个）