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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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30,575 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

筛选依据：

2876 - Foundations of Digital Marketing and E-commerce 的 2900 个评论（共 7,120 个）

创建者 Adrián L

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Jul 5, 2025

Muy bien conformado y educativo, objetivo y practico

创建者 Kesar D C

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Jun 27, 2025

It is a very good course and had a great experience.

创建者 Muzammil K

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May 7, 2025

Easy to understand . It perfect to start with basics

创建者 Oswaldo C

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Apr 28, 2025

excelente de verdad todo... el material es muy bueno

创建者 RISHABH K J

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Mar 4, 2025

Easy to understand and from very basics. Loved it!!

创建者 SIDDHARTH A

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Feb 10, 2025

Very Good Course of Digital Marketing and E-commerce

创建者 Ashish K

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Feb 7, 2025

Its great till now lets see if i get a job in future

创建者 Itishree p

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Feb 6, 2025

Course Quality,Variety of Subjects, helpful platform

创建者 Irving J Q

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Dec 24, 2024

Excelente curso y contenido. Todo muy bien explicado

创建者 Lesedi T

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Jul 24, 2024

Learned so much. Excited to continue on the journey.

创建者 pratsy

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Jun 4, 2024

I have gained in depth information from this course.

创建者 Vo T H

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Apr 16, 2024

many useful information in this course. It is great!

创建者 Aniket S

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Apr 8, 2024

it was a fun and nice! informative lectures loved it

创建者 Haseeb R

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Mar 1, 2024

awesome Course best Quiz and testing System loved it

创建者 Ana M S A

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Nov 12, 2023

Very interesting but a bit complicated and too long.

创建者 Ian H

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Oct 24, 2023

Great foundation content covering a range of topics.

创建者 Bilal H

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Oct 20, 2023

This was the best information i had best course ever

创建者 Medhavi g

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Sep 10, 2023

superb and excellent course .. everyone should do it

创建者 Ahmad A

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Sep 3, 2023

Love this, easy to understand and so much knowledge!

创建者 Sohyb S

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Aug 7, 2023

really magnificient and iam exciting to what is next

创建者 Noluvuyo M

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May 15, 2023

Exceptional course the videos are clear and angaging

创建者 Snikta B

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Apr 26, 2023

Vey well explained & informative for beginner level.

创建者 Sana R

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Apr 25, 2023

really enjoyed this course.it is easy to understand

创建者 abdou a

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Apr 13, 2023

Exceptional!

A must take course, made for beginners!

创建者 محمد ع

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Mar 20, 2023

Good but not google level, i Expect deeper Knowledge