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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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30,537 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

AS

Oct 11, 2022

I e​njoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

JG

Aug 26, 2022

A very insightful lesson in E commerce and digital marketing. It provided me with the terms and tools I needed to understand what my businees or company needs to generate sales and keep customers.

筛选依据：

1901 - Foundations of Digital Marketing and E-commerce 的 1925 个评论（共 7,113 个）

创建者 Adnan K D

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Feb 3, 2024

I loved this course very much.It gave me a birds-eye view of all the marketing basics

创建者 Samantha R

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Feb 1, 2024

This was so much and informative! I love this course and can't wait to keep learning!

创建者 Md A H R

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Jan 16, 2024

Recommended for beginners. Great for building a basic knowledge of Digital Marketing.

创建者 Andrea F

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Nov 28, 2023

I really liked it, feel like I understand and now more about what I trying to achieve

创建者 Mehak F

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May 18, 2023

The course was transformational journey for me. It would prove a game changer for me.

创建者 fuwapup C

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May 10, 2023

Great for people who have no idea what this is about, and also great review material.

创建者 Adnan A

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Mar 20, 2023

Excellent course. Wonderful faculty who taught in such an easy way. Concepts cleared.

创建者 Nasir H

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Mar 11, 2023

Best course in Digital Marketing and E-commerce, I landed on how to improve my skill.

创建者 Ermal A

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Feb 28, 2023

Every section was clear and motivated . i learned a lot by this course in entry level

创建者 Kevs P

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Feb 13, 2023

solid course, very happy with the structure

and delivery. Excited for the next stage.

创建者 Dorisa R

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Jan 3, 2023

Awesome thank you for the learning it helps me a lot in my digital marketing journey.

创建者 Muhammad A

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Dec 25, 2022

Just amazing. Provides amazing insights and the program is professionally structured.

创建者 Lyndsey D

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Dec 23, 2022

Very informative course to help guide people who are interested in digital marketing.

创建者 Iqra

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Oct 24, 2022

This course is best ever and really provides the base for learning marketing skilss.

创建者 Shakti S N

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Oct 14, 2022

this course is amazing and very intrested you never bor in any lecture of this class

创建者 Muhammad J

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Oct 11, 2022

The course lays down the solid foundations for begginers. Great job Google team (y).

创建者 Raman K J

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Aug 22, 2022

This was an amazing experience. Thank you, Google for developing this kind of course.

创建者 Mateja

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Aug 20, 2022

clear and consise, very well for someone meeting digital marketing for the first time

创建者 Nadir S

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Jul 30, 2022

it's the perfect palce with amazing mentors its really perfect i strongly recomend it

创建者 Sánchez D B J

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Nov 11, 2025

Te ofrece todas las verticales fundamendales de fundamentos de Marketing e eCommerce

创建者 Sharayu S

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Apr 12, 2025

helped me jumpstart my journey towards digital marketing, very thankful and grateful

创建者 Chatchaphon N

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Apr 9, 2025

Learning a lot foudations of Digital Marketing and e-Commerse. Great course overall!

创建者 محمد ع م ع

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Mar 11, 2025

دورة تدريبية منظمة وسلسة ومفيدة جدا وفتحت افاق متنوعة وجديدة شكرا علي المجهود العالي

创建者 Maria F A R

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Oct 30, 2024

Clear information, great place to start. Looking forward for the rest of the courses

创建者 Olusola O

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Apr 11, 2024

I've learnt a lot from this course. It has helped in my career as a digital marketer