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学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8
30,537 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

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5601 - Foundations of Digital Marketing and E-commerce 的 5625 个评论(共 7,110 个)

创建者 Sugih M

Nov 2, 2023

Perfect

创建者 Haresh S

Oct 28, 2023

Perfect

创建者 zeeshan a

Oct 5, 2023

Love it

创建者 Rossal S

Oct 1, 2023

love it

创建者 Muhammad S

Sep 19, 2023

Awesome

创建者 Emmanuel E E

Sep 18, 2023

awesome

创建者 Alaadin S

Sep 11, 2023

amazing

创建者 Rabia I

Sep 10, 2023

amazing

创建者 Ola K

Sep 4, 2023

perfect

创建者 Talha H 5

Sep 3, 2023

Perfect

创建者 Suzanne

Aug 27, 2023

perfect

创建者 Rishabh J

Aug 19, 2023

AWESOME

创建者 Deleted A

Aug 14, 2023

perfect

创建者 Arya B

Aug 10, 2023

AMAZING

创建者 Abuubakar I M

Aug 8, 2023

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Jul 26, 2023

awesome

创建者 Egehan Y

Jul 21, 2023

Amazing

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Jul 5, 2023

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创建者 Uchay D

Jun 21, 2023

Amazing

创建者 Shubham D A

Jun 18, 2023

AWESOME

创建者 Faisal K

Jun 12, 2023

amazing

创建者 Jasmine N

Jun 2, 2023

Awesome

创建者 shady z

May 22, 2023

perfect

创建者 Aiman R

Apr 11, 2023

Perfect

创建者 CHRISTIAN C

Mar 24, 2023

Super !