Chevron Left
返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

4.8
星
30,537 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

VL

May 8, 2023

Clear and easy to digest information. Gives a great overview of the industry and the roles each one plays. Helpful for complete newbies to understand the basics of digital marketing and e-commerce.

AM

Jul 29, 2023

It's pretty good information. I just completed the first of seven courses. There are a few moments in the course I disliked and thought that they should remove but for the most part its all helpful.

筛选依据：

5501 - Foundations of Digital Marketing and E-commerce 的 5525 个评论（共 7,110 个）

创建者 Md S i

•

Jul 8, 2023

loved it

创建者 Shaheen Y

•

Jun 5, 2023

good job

创建者 Sethupathi M

•

May 30, 2023

iitsit's

创建者 Nidal H

•

May 17, 2023

Loved it

创建者 Farhan Z

•

May 13, 2023

Good One

创建者 Nilanjana C C

•

Apr 11, 2023

loved it

创建者 K G

•

Mar 16, 2023

Loved it

创建者 Parastoo Z

•

Mar 3, 2023

amazing!

创建者 Abdessamad E M

•

Feb 12, 2023

Perfect.

创建者 SARAH D H A S D H A

•

Feb 5, 2023

جدا سعيد

创建者 Dharavath B

•

Jan 21, 2023

good one

创建者 Alaa A

•

Jan 7, 2023

AWESOME!

创建者 Mehran E F

•

Jan 6, 2023

Love it!

创建者 Akash V

•

Dec 27, 2022

good one

创建者 Mr L

•

Dec 27, 2022

its best

创建者 Mỹ L V T

•

Dec 23, 2022

SO goood

创建者 Liliya S

•

Dec 16, 2022

Awesome!

创建者 TBJP

•

Nov 19, 2022

Awesome!

创建者 Harshendra B

•

Nov 12, 2022

Awesome.

创建者 Regina N

•

Nov 3, 2022

Completo

创建者 Gia H T N

•

Oct 28, 2022

Love it

创建者 Aya D

•

Oct 26, 2022

amazing

创建者 kong r

•

Oct 20, 2022

love it

创建者 Alireza B R

•

Oct 18, 2022

perfect