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返回到 Foundations of Digital Marketing and E-commerce

学生对 Google 提供的 Foundations of Digital Marketing and E-commerce 的评价和反馈

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30,537 个评分

课程概述

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

热门审阅

AS

Oct 11, 2022

I e​njoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

MK

Oct 17, 2022

i​t was a wonderful journey and super excited to learn next step. the way of teaching is too the point and simple one can easily understand the basics of digital marketing without having knowledge.

筛选依据：

5076 - Foundations of Digital Marketing and E-commerce 的 5100 个评论（共 7,113 个）

创建者 Andreeyas S

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Feb 17, 2025

Five stars!

创建者 S M

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Nov 5, 2024

Good course

创建者 Sunny B

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Oct 30, 2024

nice course

创建者 GLORY J G C

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Oct 28, 2024

The best :)

创建者 Azhar k

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Oct 28, 2024

good course

创建者 دكتور ن

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Oct 3, 2024

lممتازة جدا

创建者 CHANDRA S D

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Oct 1, 2024

nice course

创建者 RAHI D

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Sep 28, 2024

best course

创建者 Huy H V M

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Sep 16, 2024

good choice

创建者 Hasna S

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Sep 8, 2024

good course

创建者 Vũ T M P

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Sep 6, 2024

Rất tuyệt ạ

创建者 Tanaya P

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Aug 27, 2024

nice cource

创建者 aqeel a

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Aug 17, 2024

best course

创建者 YUSUF K H

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Aug 4, 2024

Good course

创建者 Iqra

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Aug 1, 2024

best course

创建者 ARSHAD B

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Jul 12, 2024

best course

创建者 AJMEEL R

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Jul 6, 2024

Best COURSE

创建者 Shivani R

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Jun 25, 2024

nice course

创建者 Bram V

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May 31, 2024

good cursus

创建者 Marielba C

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May 5, 2024

Excellent!!

创建者 Alemayehu K F

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Apr 8, 2024

It was good

创建者 ABDELHADI C

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Mar 29, 2024

Good course

创建者 Naomi O

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Mar 28, 2024

exceptional

创建者 Esther Y

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Mar 21, 2024

I liked it!

创建者 Pedro J C N

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Feb 16, 2024

Best Course