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学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

4.8
5,015 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

FD

May 29, 2020

I learnt so much regarding brand positioning and value propositions. As an events manager i am glad i came across this course. I will definitely adopt and apply a lot of what i have learnt.

AN

May 26, 2020

It was really informative and loved the way in which the course was structured and presented. Hope there's more courses along the similar line on food & beverage topics as well as on management.

筛选依据:

976 - Food & Beverage Management 的 1000 个评论(共 1,348 个)

创建者 Maricar R

Apr 20, 2022

Very informative and useful.

创建者 ABHIJIT G

Feb 14, 2021

How can I get my certificate

创建者 Jonathan P

Jan 10, 2021

Great Course. well explained

创建者 Silvia R G

Oct 28, 2020

Súper claro, completo y útil

创建者 Abderrahmane E

May 7, 2020

Very useful and interessting

创建者 Abdelsalam A

Oct 4, 2023

Simply .. Amazing Course :)

创建者 jelin g d

Oct 1, 2021

This course is very helpful

创建者 URK20FP1047 J J Z

Aug 30, 2021

it was an excellent session

创建者 Jinu G

Jul 14, 2021

Good and informative course

创建者 Victoria Y

Jun 1, 2021

it was very helpful course!

创建者 Elva Y

Apr 2, 2021

learned a lot, very useful.

创建者 Laiba U

Dec 25, 2020

This course was informative

创建者 Tan H F

Oct 2, 2020

Very useful and informative

创建者 PHINDILE M

May 10, 2025

the course was interesting

创建者 RISHAB B

Feb 11, 2021

Good experience of Course.

创建者 Rameesha N

Aug 23, 2020

Interesting course it was.

创建者 Emilia M

Jan 4, 2022

Amazing knolegde fo learn

创建者 Samantha H

Jul 19, 2020

iT WAS ANA AMAZING COURSE

创建者 Fathimathul Z K P

Jul 2, 2020

a very interesting course

创建者 BSHM E D E G

Mar 29, 2021

Thanks for the knowledge

创建者 Juan C O F

Apr 10, 2025

excelente todo muy bien

创建者 carl p

May 6, 2024

It was very amazing wow

创建者 Alexia C

Oct 10, 2023

Este curso es increible

创建者 tayo s

Jul 12, 2023

very interesting course

创建者 Ravi

Nov 26, 2020

Best course on coursera