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学生对 Università Bocconi 提供的 Food & Beverage Management 的评价和反馈

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5,014 个评分

课程概述

Managing a company in the food and beverage industry is a fascinating task. Food and beverage products are so deeply rooted in the culture of most countries that making and selling them is not only a matter of making and selling good and tasty products, but products that nurture people's body, soul, and heart. Given this, it's not difficult to see that the task quickly becomes complex. The objective of this course is twofold: first, we will focus on contemporary challenges that managers and entrepreneurs in food and beverage businesses should be able to face; and second, we will provide models and tools to design and implement appropriate courses of action to satisfy customers and build an advantage over the competition. This course is made up of four modules and an introduction, each exploring one dilemma that food and beverage companies face. You will be presented with a set of video lectures and guest speakers. These lectures combine an accessible introduction to specific topics integrated with interviews of managers and experts that will give precious insights and examples to the participants. To enhance your learning experience with us, we will make a Documentary on the Excellences of the Modena District available for you, which is in a format that we have developed specifically for this course in order to give you the chance to experience first-hand the territory as our on-campus students usually do. Each module is paired with an evaluated quiz and weekly discussion forums to reflect on the variety of the F&B world, its complexity, and the power of the network that we will build together during the course. Successful completion of the quizzes is required for a course certificate as explained in the Grading Policy. Below the guest speakers of the course: Masterchef Italia Sky – Nils Hartmann, Head of Movie Channels at Sky Italia – www.masterchef.sky.it Eataly - Paolo Bongiovanni, Marketing Director Italy – www.eataly.net Berlucchi – Paolo Ziliani, Owner – www.berlucchi.it Joia Restaurant – Alta Cucina Naturale – Pietro Leemann, Owner and Chef – www.joia.it Branca – Nicolò Branca, Owner – www.branca.it Barilla – Giuseppe Morici, President Region Europe – www.barilla.com Proyecto Expo 2015 Chile – Guillermo Ariztia, Chile Pavillon Director – www.expomilan.cl Winery Il Cavallante, Milano – Sergio Morpurgo, Owner Heineken – Floris Cobelens, Marketing Director – www.heineken.com TRDN – Martin Oetting, Managing Director – www.trnd.com GROM – Federico Grom, Owner and Founder – www.grom.it/en Tetra Pak – Matthew Hatton, Director Competitor Intelligence – www.tetrapak.com BioHombre – Matteo Panini, CEO – www.hombre.it Acetaia Maletti – Carmen & Claudio Maletti Cantine Riunite & CIV – Vanni Lusetti, CEO; Francesca Benini, Sales & Marketing Manager; Elena Lottici, Export Manager; Mario Vandi, Brand Manager – www.riunite.it GlemGas – Marco Guerzoni, Program Product Manager – www.glemgas.com Bibendum Catering – LaFranceschetta58 – Sabrina Lazzereschi & Marta Pulini, Owners and Founders – www.bibendumcatering.it , www.franceschetta58.it DISCLAIMER - Since most of the videos are conducted with those whose native language is not English, we have decided to sometimes preserve their more emphatic speech to keep a tighter match between the audio and the subtitles....

热门审阅

FD

May 29, 2020

I learnt so much regarding brand positioning and value propositions. As an events manager i am glad i came across this course. I will definitely adopt and apply a lot of what i have learnt.

AN

May 26, 2020

It was really informative and loved the way in which the course was structured and presented. Hope there's more courses along the similar line on food & beverage topics as well as on management.

筛选依据：

726 - Food & Beverage Management 的 750 个评论（共 1,347 个）

创建者 Annesha g

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Sep 18, 2020

It's so much interesting course. I love this one.. I learn many things from there.

创建者 Jonathan H

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Aug 13, 2020

Very Helpful. The course help you to understand about food and beverage marketing.

创建者 Lorenzo A

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May 18, 2025

great course full on insight and informations to better perform on my daily tasks

创建者 Akacha H

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Jul 31, 2021

Great course ! instructive ,rich and very interesting ! I highly recommend it !

创建者 Nazilea I

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Feb 14, 2021

Excellent course for those who want to start business in F&B industry.Thank you!

创建者 Vincenzo D

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May 12, 2020

Really interesting course with the right combination between theory and practice!

创建者 Henrique M

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May 3, 2025

Excellent short course. Professor Troilo is passionate and the content is great.

创建者 geny p

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Aug 20, 2024

joyful and fun learning, this is a must learn, especially for food fmcg marketer

创建者 Cesare B

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May 18, 2022

The best word to say is "excellent". Congratulations to Coursera and UniBocconi.

创建者 Hưng N

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Sep 14, 2021

Thanks so much for the course. It has provided me with a lot of useful knowledge

创建者 Praveen K A

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Apr 21, 2021

Its a very useful course.. we get more ideas and things about food and beverage.

创建者 aneesh s

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Dec 23, 2020

Structure of the content was very good. All major points covered in a crisp way.

创建者 Fortune M

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Sep 5, 2020

I learned a lot of relevant stuff related to manage food and beverage businesses

创建者 SAURAV C

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Jul 8, 2020

Very informative and very well explained, keeping in mind the modern job market.

创建者 Helpy G

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Jun 6, 2023

Great starting point for someone trying to get into food and beverage business.

创建者 Alessandro F

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Nov 20, 2025

l'avevo già fatto, l'ho rivisto una seconda volta e ho preso la certificazione

创建者 Onics M R

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May 17, 2025

Very excellent way of tutoring someone to gain the experience much appreciated

创建者 Elsa Y I P

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Jun 29, 2020

It was ALL USEFUL!!!!

THANK YOU VERY MUCH FOR THESE KIND OF COURSES.

I LOVED IT!

创建者 Kousik K

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Jun 19, 2020

This course is very helpful to me as a student of nutrition and food sciencee

创建者 Aniello L

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Dec 26, 2022

Excelente curso. Explicado muy bien. Entrevistados que dejan mucha claridad.

创建者 filippo p

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Apr 10, 2021

very insightful, straight to the point, efficient and effective dare I say :)

创建者 Mike

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Sep 7, 2020

Fantastic Course! Thank you so much for giving us an opportunity to study it.

创建者 Vandana P

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Feb 11, 2024

Excellent. Thank you for providing this interesting and informative course.

创建者 Fabio D C

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Apr 14, 2021

It was a really good course, I really enjoyed it and I learned a lot. Great!

创建者 Lorenzo A S

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Jun 9, 2020

this course is extremely well done and structured! It's pleasant to follow!