Stop the scroll and capture your audience’s attention. Create Compelling Brand Content: Copy & Design is an intermediate course for marketers and creators who want to produce engaging, on-brand social media content that gets results. You will move beyond theory and learn the essential, hands-on skills needed to pair persuasive copy with eye-catching visuals, turning your ideas into ready-to-publish assets.

This course shows you how to write copy with a clear call-to-action, a consistent brand voice, and genuine audience relevance, drawing inspiration from the unique messaging of brands like Oatly and the gentle guidance of Headspace. You will then translate those principles into visuals, learning to use Canva templates to create professional, branded graphics efficiently. We'll look at how Airbnb masters visual storytelling and how Canva itself has built a content empire. The course culminates in a hands-on project where you will design a branded Instagram tile and write the perfect caption, giving you a complete, practical workflow for creating content that is not only beautiful but effective.