Video production is undergoing a fundamental transformation powered by AI, and this course positions you at the forefront of that change. You'll master HeyGen and Trupeer — two of the most innovative AI video platforms — to produce professional-quality videos in a fraction of traditional production time. Whether you're creating marketing campaigns, e-learning content, or corporate communications, you'll learn to design custom AI avatars, produce polished screencasts, and localize videos for global audiences — all while building scalable workflows that dramatically reduce production costs.
抓住节省的机会!购买 Coursera Plus 3 个月课程可享受40% 的折扣,并可完全访问数千门课程。

您将学到什么
Create professional AI-driven videos using HeyGen and Trupeer — from avatars and presentations to polished screencasts ready for real-world use.
Build efficient, scalable production workflows that cut down video creation time while maintaining creativity and quality.
Translate and localize your content to reach global audiences with authentic, culturally adaptive AI-generated media.
Apply ethical, strategic, and creative judgment when using AI tools, ensuring your work aligns with brand integrity and professional standards.
您将获得的技能
- Influencing
- Education and Training
- Personal Development
- Content Marketing
- HR Tech
- Media Production
- Social Media Content
- Content Creation
- Video Editing
- AI Personalization
- Photo/Video Production and Technology
- Design and Product
- Digital Marketing
- Artificial Intelligence and Machine Learning (AI/ML)
- Marketing
- Video Production
- Creative Design
- Marketing Automation
- Business
您将学习的工具
要了解的详细信息

添加到您的领英档案
October 2025
5 项作业
了解顶级公司的员工如何掌握热门技能

该课程共有6个模块
Explore how AI is transforming video production. Learn the basics of HeyGen and Trupeer and create your first AI avatar video.
涵盖的内容
3个视频1篇阅读材料1个作业
Set up HeyGen, design avatar-based videos, and craft engaging presentations for marketing, training, or business communication.
涵盖的内容
4个视频1个作业1个讨论话题
Go beyond the basics with multilingual translations, custom avatars, and template-based video creation for scalable workflows.
涵盖的内容
3个视频1篇阅读材料
Master Trupeer to record, automate, and enhance screencasts for demos, tutorials, and corporate training—then combine them with avatars.
涵盖的内容
4个视频1篇阅读材料1个作业
Apply your skills to real-world use cases in marketing, HR, education, and entrepreneurship, creating impactful AI-driven video solutions.
涵盖的内容
3个视频1个作业1个讨论话题
Recap key learnings, explore emerging AI video trends, and plan how to stay ahead in the evolving world of AI-powered media.
涵盖的内容
1个视频1个作业
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To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
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