Can I implement AI skills immediately at work?

Yes, learn real-world applications for marketing, risk management, and operational efficiency.

Which AI tools will I use?

Get practical experience with TensorFlow, Keras, Python, Power BI, Tableau, Hadoop, Matplotlib, and SQL.

How does AI improve property investment decisions?

AI predicts market trends and risks, enabling smarter, informed investment choices.

Who should take this course?

Real estate professionals, investors, property managers, analysts, and tech enthusiasts exploring AI in real estate.

Can I learn at my own pace?

Yes - this course is self-paced, with 8 hours of on-demand videos, interactive labs, e-books, and podcasts.

Will the course help with compliance and risk?

Yes, modules cover fraud detection, regulatory compliance, and ethical AI practices.

What will I get if I purchase the Certificate?

When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.

Is financial aid available?

Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.

AI in Real Estate

AI in Real Estate

位教师：AI CERTs Team

包含在中

了解更多

8个模块

深入了解一个主题并学习基础知识。

中级等级

推荐体验

2 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

8个模块

深入了解一个主题并学习基础知识。

中级等级

推荐体验

2 周完成

在 10 小时一周

灵活的计划

自行安排学习进度

您将学到什么

Optimize Property Decisions: Apply AI for valuation, price prediction, and market forecasting using TensorFlow and Python.
Automate Real Estate Workflows: Streamline operations, marketing, and lead generation with Keras, SQL, and Power BI.
Enhance Smart Property Management: Implement AI in smart homes, property automation, and energy optimization with Hadoop and Tableau.
Drive Data-Driven Strategy: Analyze real estate data, detect risks, and model investments with Matplotlib and Python for actionable insights.

您将获得的技能

要了解的详细信息

可分享的证书

添加到您的领英档案

了解顶级公司的员工如何掌握热门技能

了解关于 Coursera for Business 的更多信息

Petrobras, TATA, Danone, Capgemini, P&G 和 L'Oreal 的徽标

该课程共有8个模块

AI in Real Estate course equips professionals with the knowledge and skills to harness AI for smarter property decisions and operational efficiency. This course explores AI technologies transforming the real estate landscape, from automated valuation models and predictive market analytics to smart home systems and targeted marketing strategies. You’ll learn how to leverage AI for investment insights, risk management, fraud detection, and optimizing property operations, gaining a competitive edge in a rapidly evolving market.

Through hands-on projects and interactive labs, you’ll apply AI techniques to real-world scenarios—automating pricing, forecasting trends, and improving tenant satisfaction. The program also covers ethical and regulatory considerations, ensuring your AI applications are both effective and responsible. By the end of the course, you’ll have a practical understanding of AI tools such as TensorFlow, Keras, Python, etc., enabling you to implement AI-driven solutions in property valuation, marketing, and business strategy. Your learning journey concludes with the demonstrating your readiness to drive innovation and efficiency in AI-powered real estate roles.

This module covers a quick summary of what the certification is going to cover from start to finish. Here is the brief about the structure of the overall certification: Each of our certifications follows a consistent, multimodal structure to provide a flexible learning experience. The content is available across four formats: eBooks: In-depth written material for focused learning. Audiobooks: Audio version of the eBook, perfect for learning on the go. Podcasts: Engaging audio content to reinforce key concepts. Videos: Modular video chunks, each covering a specific topic. The names of the eBooks, Audiobooks, and Podcasts are the same, ensuring you can seamlessly switch between formats without losing track of the content. Videos are divided into bite-sized modules for easier consumption, and all content across these mediums is consistent, so no matter which format you choose, the information remains the same. This gives you the freedom to learn in the way that works best for you.

涵盖的内容

9个视频1篇阅读材料1个作业3个插件

9个视频总计115分钟

Course Introduction3分钟
Audio Book: Course Introduction7分钟
Audio Book: Module 01: Introduction to AI and Machine Learning in Real Estate 56分钟
Podcast: Module 01: Introduction to AI and Machine Learning in Real Estate 29分钟
1.1 Introduction to AI4分钟
1.2 Types of Machine Learning (ML) in Real Estate3分钟
1.3 Challenges and Limitations of AI4分钟
1.4 Use Cases: AI in Property Search and Market Pricing Trends4分钟
1.5 Case Study: Zillow Zestimate—How AI Predicts Home Prices3分钟

1篇阅读材料总计10分钟

Hands - On10分钟

1个作业总计30分钟

Quiz 130分钟

3个插件总计45分钟

Module 01: Introduction to AI and Machine Learning in Real Estate 15分钟
Activity: Flip card15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1篇阅读材料1个作业3个插件

7个视频总计101分钟

Audio Book: Module 02: AI in Property Valuation and Price Prediction62分钟
Podcast: Module 02: AI in Property Valuation and Price Prediction18分钟
2.1 How AI Estimates Property Values5分钟
2.2 Comparative Market Analysis (CMA) with AI3分钟
2.3 AI for Future Market Trend Forecasting3分钟
2.4 Use Cases: AI-Driven Automated Valuation Models (AVMs) and Market Forecasting2分钟
2.5 Case Study: CoreLogic’s AI Valuation Models3分钟

1篇阅读材料总计10分钟

Hands - On10分钟

1个作业总计30分钟

Quiz 230分钟

3个插件总计45分钟

Module 02: AI in Property Valuation and Price Prediction15分钟
Activity: Tab15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1篇阅读材料1个作业3个插件

7个视频总计99分钟

Audio Book: Module 03: AI in Marketing and Lead Generation 50分钟
Podcast: Module 03: AI in Marketing and Lead Generation 26分钟
3.1 AI for Real Estate Marketing and Personalisation4分钟
3.2 AI Chatbots and Virtual Assistants4分钟
3.3 AI in Social Media and SEO5分钟
3.4 Use Cases: AI in Lead Scoring and Hyper-Personalized Advertising3分钟
3.5 Case Study: Compass’ AI-Driven Real Estate Marketing3分钟

1篇阅读材料总计10分钟

Hands - On10分钟

1个作业总计30分钟

Quiz 330分钟

3个插件总计45分钟

Module 03: AI in Marketing and Lead Generation 15分钟
Activity: Drag and drop15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1篇阅读材料1个作业3个插件

7个视频总计78分钟

Audio Book: Module 04: AI for Fraud Detection and Risk Management 39分钟
Podcast: Module 04: AI for Fraud Detection and Risk Management 20分钟
4.1 AI for Detecting Real Estate Fraud4分钟
4.2 AI for Loan and Mortgage Risk Assessment3分钟
4.3 AI for Anti-Money Laundering (AML) in Real Estate3分钟
4.4 Use Cases: AI Detecting Fraudulent Listings and Mortgage Risk Assessment3分钟
4.5 Case Study: LendingTree’s AI Mortgage Approvals3分钟

1篇阅读材料总计10分钟

Hands - On10分钟

1个作业总计30分钟

Quiz 430分钟

3个插件总计45分钟

Module 04: AI for Fraud Detection and Risk Management 15分钟
Activity: Case study analysis15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1个作业3个插件

7个视频总计133分钟

Audio Book: Module 05: AI in Smart Homes and Property Automation85分钟
Podcast: Module 05: AI in Smart Homes and Property Automation27分钟
5.1 AI-Powered Smart Homes and IoT4分钟
5.2 AI for Energy Efficiency and Sustainability4分钟
5.3 AI-Enhanced Security and Surveillance5分钟
5.4 Use Cases: Smart Home Automation and Energy Savings2分钟
5.5 Case Study: Google Nest’s AI-Powered Smart Homes3分钟

1个作业总计30分钟

Quiz 530分钟

3个插件总计45分钟

Module 05: AI in Smart Homes and Property Automation15分钟
Activity: Scenario15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1篇阅读材料1个作业3个插件

7个视频总计156分钟

Audio Book: Module 06: AI in Compliance and Ethics115分钟
Podcast: Module 06: AI in Compliance and Ethics17分钟
6.1 AI’s Role in Fair Lending and Bias Detection7分钟
6.2 AI-Powered Legal Document Verification4分钟
6.3 Regulatory Challenges and Ethical Concerns5分钟
6.4 Use Cases: AI Preventing Bias in Mortgage Approvals3分钟
6.5 Case Study: DocuSign’s AI-Powered Contract Management3分钟

1篇阅读材料总计10分钟

Hands - On10分钟

1个作业总计30分钟

Quiz 630分钟

3个插件总计45分钟

Module 06: AI in Compliance and Ethics15分钟
Activity: Drag-and-drop15分钟
Summative Quiz15分钟

涵盖的内容

7个视频1个作业3个插件

7个视频总计99分钟

Audio Book: Module 07: AI for Business Strategy and Decision-Making 56分钟
Podcast: Module 07: AI for Business Strategy and Decision-Making 28分钟
7.1 AI in Real Estate Investment and Site Selection3分钟
7.2 AI-Driven Risk Management and Predictive Maintenance3分钟
7.3 AI in Real Estate Portfolio Optimization2分钟
7.4 Use Cases: AI in Site Selection and Investment Strategy2分钟
7.5 Case Study: AI-Powered Real Estate Firms like CBRE1分钟

1个作业总计30分钟

Quiz 730分钟

3个插件总计45分钟

Module 07: AI for Business Strategy and Decision-Making 15分钟
Activity: Tab15分钟
Summative Quiz15分钟

涵盖的内容

5个视频1个作业1个插件

5个视频总计78分钟

Audio Book: Module 08: AI Strategy and Capstone Project44分钟
Podcast: Module 08: AI Strategy and Capstone Project21分钟
8.1 Real-World Case Study: End-to-End AI Implementation in Real Estate4分钟
8.2 AI Adoption Roadmap for Real Estate Businesses3分钟
Course Summary4分钟

1个作业总计30分钟

Quiz 830分钟

1个插件总计15分钟

Module 08: AI Strategy and Capstone Project15分钟

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AI CERTs Team

AI CERTs

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AI CERTs

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人们为什么选择 Coursera 来帮助自己实现职业发展

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自 2018开始学习的学生

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自 2020开始学习的学生

''我直接将从课程中学到的概念和技能应用到一个令人兴奋的新工作项目中。'

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自 2021开始学习的学生

''如果我的大学不提供我需要的主题课程，Coursera 便是最好的去处之一。'

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常见问题

Apply AI to valuation, market forecasting, and property management for smarter, data-driven decisions.

No - labs and templates make AI accessible, even without programming skills.

Build AI-driven pricing models, investment forecasting tools, and workflow optimizations.

To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.