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学生对 Ludwig-Maximilians-Universität München (LMU) 提供的 Advanced Competitive Strategy 的评价和反馈

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881 个评分

课程概述

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://hua.dididi.sbs/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

热门审阅

AA

Feb 11, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

AD

Jun 30, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

筛选依据：

76 - Advanced Competitive Strategy 的 100 个评论（共 187 个）

创建者 Elke R

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Sep 6, 2015

it was great learning such interesting issues

创建者 Waqar M

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Oct 26, 2020

Highly analytical and brainstorming course

创建者 Harajinder K

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Feb 24, 2018

One of my favourite lecturers on Coursera!

创建者 Sandra B T

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May 8, 2020

Excellent lecture with prudent examples.

创建者 RODRIGO E P M

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Sep 21, 2020

An excellent course. Highly recommended.

创建者 Luis R A

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Mar 7, 2017

Great Course and the professor is great!

创建者 Veeram P

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Sep 23, 2024

It was very helpful, easy understanding

创建者 SELVA S C

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May 28, 2020

Wonderful course instructor! Thank you

创建者 ADITYA M

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Mar 3, 2018

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创建者 Dilan N

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Jul 30, 2019

Content will help my day to day work.

创建者 Dawit T

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Dec 17, 2015

Great professor, interesting course.

创建者 Marcos A N R

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Nov 26, 2015

One of the best courses on Coursera.

创建者 Gabriel M L

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Sep 5, 2020

Awsome course! Excellent professor.

创建者 Xinhui H

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Jun 20, 2017

Best teacher I never have before!

创建者 Iván d l H T

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Jul 7, 2018

Very useful and practise course.

创建者 Daniel S

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Jun 18, 2016

The best free strategy course!

创建者 ALOK K

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Dec 19, 2018

Very insightful and engaging.

创建者 Somdeep B

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Nov 27, 2020

It was an amazing experience

创建者 Cesar S

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Nov 18, 2020

Nice content and locations.

创建者 Shital Z

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Jun 16, 2020

A great course for career.

创建者 ASHUTOSH

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Aug 21, 2020

easy langue to understand

创建者 Joji A N

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May 23, 2020

good content and delivery

创建者 Yelyzaveta T

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Jun 28, 2020

That was a great course.

创建者 naveen k

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Aug 22, 2015

Awesome concept to learn

创建者 Rayees A L

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Jul 14, 2020

Great fully satisfied