Based on the best-selling book Amp It Up, by Frank Slootman. This course explores leadership strategies that drive hypergrowth and organizational scaling. Focused on raising expectations, increasing urgency, and elevating intensity, it teaches you how to create a high-performance culture that fosters rapid growth.
In this section, we explore how focused leadership and clear priorities can significantly enhance team performance without major structural changes. Key concepts include raising standards, aligning teams, and transforming strategy to drive sustained success through intentional leadership choices.
Inclus
2 vidéos2 lectures1 devoir
Afficher les informations sur le contenu du module
2 vidéos•Total 2 minutes
Introduction - Overview Video•1 minute
Introduction: The Power of Amping Up Amp It Up - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Align Your People and Culture•10 minutes
1 devoir•Total 10 minutes
Strategic Thinking and Organizational Effectiveness•10 minutes
My Journey from Teenage Toilet Cleaner to Serial CEO
Module 2•1 heure à terminer
Détails du module
In this section, we examine how disciplined work habits and diverse professional experiences shape effective leadership and long-term success. It highlights the importance of maximizing personal input through consistent effort, drawing from real-world challenges and lessons learned across various roles in business and technology.
Inclus
1 vidéo6 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
My Journey from Teenage Toilet Cleaner to Serial CEO - Overview Video•1 minute
6 lectures•Total 60 minutes
Introduction•10 minutes
Burroughs Corporation and Comshare•10 minutes
Borland•10 minutes
Transitions EMC and Greylock•10 minutes
A Very Brief Retirement•10 minutes
Snowflake•10 minutes
1 devoir•Total 10 minutes
Lessons from a Journey to Leadership•10 minutes
Make Your Organization Mission Driven
Module 3•1 heure à terminer
Détails du module
In this section, we explore how mission-driven organizations foster employee engagement and productivity through clear, ambitious, and purposeful goals. Key concepts include defining big, clear, and non-monetary missions, as seen in companies like Snowflake, Data Domain, and ServiceNow, to inspire teams and drive collective success.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Make Your Organization Mission Driven - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
A Great Mission Is Not About Money•10 minutes
1 devoir•Total 10 minutes
Building a Purpose-Driven Organization•10 minutes
Declare War on Your Competitors and on Incrementalism
Module 4•1 heure à terminer
Détails du module
In this section, we explore competitive strategies through real-world examples, analyzing industry dynamics and tactics used by companies like Data Domain, ServiceNow, and Snowflake. We examine how to outmaneuver competitors by understanding market challenges, leveraging product superiority, and navigating internal and external politics.
Inclus
1 vidéo3 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Declare War on Your Competitors and on Incrementalism - Overview Video•1 minute
3 lectures•Total 30 minutes
Introduction•10 minutes
The War Against Incrementalism•10 minutes
Tying These Battles Together Using Audacious Goals to Outpace Your Competition•10 minutes
1 devoir•Total 10 minutes
Strategic Competition and Innovation in Business•10 minutes
Put Execution Ahead of Strategy
Module 5•1 heure à terminer
Détails du module
In this section, we examine the critical role of execution in transforming strategies into tangible outcomes, emphasizing its rarity and competitive value. It highlights the importance of aligning teams, identifying process gaps, and building scalable frameworks to ensure disciplined, effective implementation of ideas.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Put Execution Ahead of Strategy - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Getting Strategy Right•10 minutes
1 devoir•Total 10 minutes
Execution Over Strategy in Organizational Success•10 minutes
Hire Drivers, Not Passengers, and Get the Wrong People off the Bus
Module 6•1 heure à terminer
Détails du module
In this section, we focus on identifying and nurturing "drivers"—those who take ownership and contribute to success. We discuss strategies for attracting, retaining, and rewarding proactive team members while transforming passive ones into active contributors.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Hire Drivers, Not Passengers, and Get the Wrong People off the Bus - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Pulling the Trigger•10 minutes
1 devoir•Total 10 minutes
Building High-Performance Teams•10 minutes
Build a Strong Culture
Module 7•1 heure à terminer
Détails du module
In this section, we explore how to align organizational culture with mission to drive performance, emphasizing its impact on team behavior and long-term success. Key concepts include shaping values, sustaining cohesion, and leveraging culture as a competitive advantage through strategic frameworks.
Inclus
1 vidéo3 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Build a Strong Culture - Overview Video•1 minute
3 lectures•Total 30 minutes
Introduction•10 minutes
Establishing Cultural Values at Data Domain•10 minutes
Turning Around the Culture at Snowflake•10 minutes
1 devoir•Total 10 minutes
Cultivating Organizational Excellence•10 minutes
Teach Everyone to Go Direct and Build Mutual Trust
Module 8•1 heure à terminer
Détails du module
In this section, we address the challenges of organizational silos and their impact on collaboration. We explore strategies to improve communication, build trust, and promote lateral cooperation, with a focus on leadership's role in breaking down barriers to enhance teamwork.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Teach Everyone to Go Direct and Build Mutual Trust - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Building Trust•10 minutes
1 devoir•Total 10 minutes
Cultivating Trust and Collaboration in Organizations•10 minutes
Put Analysis Before Solutions
Module 9•1 heure à terminer
Détails du module
In this section, we stress the importance of thorough analysis before business decisions, using examples like mergers. We highlight data-driven methods, critical thinking, and the need to avoid intellectual laziness and political narratives for informed decision-making.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Put Analysis Before Solutions - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
How to Focus on Analysis•10 minutes
1 devoir•Total 10 minutes
Strategic Thinking and Organizational Integrity•10 minutes
Align Incentives for Customer Success
Module 10•21 minutes à terminer
Détails du module
In this section, we examine how to align company-wide incentives to ensure customer success is a shared responsibility, avoiding siloed departments. We focus on implementing strategies that promote cross-departmental collaboration, analyzing incentives for a unified customer-centric approach, and designing processes that align team goals with customer outcomes.
Inclus
1 vidéo1 lecture1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Align Incentives for Customer Success - Overview Video•1 minute
1 lecture•Total 10 minutes
Align Incentives for Customer Success - The Reading•10 minutes
1 devoir•Total 10 minutes
Aligning Organizational Incentives for Customer Success•10 minutes
Ramp Up Sales
Module 11•1 heure à terminer
Détails du module
In this section, we examine how to evaluate sales productivity metrics, lead generation pipeline efficiency, and realistic sales target timelines to determine the optimal time to scale a sales team. The focus is on aligning team performance, pipeline health, and strategic planning to avoid common scaling mistakes and ensure sustainable growth.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Ramp Up Sales - Overview Video•1 minute
2 lectures•Total 40 minutes
Introduction•30 minutes
Making Sense of Your Gunslingers and Flatliners•10 minutes
1 devoir•Total 10 minutes
Sales Team Growth and Productivity•10 minutes
Grow Fast or Die Slow
Module 12•1 heure à terminer
Détails du module
In this section, we explore how to prioritize growth over short-term profitability using McKinsey data and real-world insights to build scalable models for long-term success. Key concepts include analyzing unit economics for inherent profitability, designing growth models that stretch goals, and understanding the importance of growth as a driver of value, even when it requires significant investment.
Inclus
1 vidéo3 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Grow Fast or Die Slow - Overview Video•1 minute
3 lectures•Total 30 minutes
Introduction•10 minutes
Build a Growth Model That Stretches Your Goals•10 minutes
Continuing to Grow After You're Already Big•10 minutes
1 devoir•Total 10 minutes
Strategies for Sustainable Business Growth•10 minutes
Stay Scrappy as You Scale Up
Module 13•1 heure à terminer
Détails du module
In this section, we examine the evolution of leadership styles as companies grow through distinct developmental phases, emphasizing the need for adaptive management practices. Key concepts include the embryonic, formative, and scaled-up stages, with a focus on maintaining early-stage agility while implementing scalable strategies for sustained productivity and innovation.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Stay Scrappy as You Scale Up - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
The Scaled-Up Company•10 minutes
1 devoir•Total 10 minutes
Scaling Strategies and Growth Challenges•10 minutes
Materialize Your Opportunities - The Data Domain Growth Story
Module 14•21 minutes à terminer
Détails du module
In this section, we examine strategic transformation at Data Domain, focusing on its growth strategies and operational shifts. Key concepts include real-world application of strategic planning, decision-making frameworks, and lessons for business adaptation.
Inclus
1 vidéo1 lecture1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Materialize Your Opportunities - The Data Domain Growth Story - Overview Video•1 minute
1 lecture•Total 10 minutes
Materialize Your Opportunities - The Data Domain Growth Story - The Reading•10 minutes
1 devoir•Total 10 minutes
Strategic Insights in Data Domain's Growth•10 minutes
Open the Aperture - The ServiceNow Expansion Story
Module 15•1 heure à terminer
Détails du module
In this section, we explore ServiceNow's growth from a niche IT tool to a scalable enterprise solution. We discuss key success factors like market trends, strategic execution, and competitive positioning. The content covers the challenges of scaling IT solutions and the role of strategic decision-making in long-term success, offering insights into effective service management strategies.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Open the Aperture - The ServiceNow Expansion Story - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Expanding Our Opportunities•10 minutes
1 devoir•Total 10 minutes
ServiceNow's Expansion and Strategic Development•10 minutes
Swing for the Fences - The Snowflake Growth Story
Module 16•1 heure à terminer
Détails du module
In this section, we explore strategic planning for market expansion and data platform evolution. We focus on anticipating market shifts, overcoming data warehouse limitations, and designing scalable cloud architectures. Key topics include cloud-native solutions like Snowflake, adaptable data systems, and aligning data strategies with long-term business goals.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Swing for the Fences - The Snowflake Growth Story - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
Going Even Broader Data Marketplaces and Programmability•10 minutes
1 devoir•Total 10 minutes
Snowflake's Data Cloud and Market Evolution•10 minutes
Amp Up Your Career
Module 17•1 heure à terminer
Détails du module
In this section, we explore how to manage your career as a product, emphasizing the importance of balancing education and experience to build a compelling professional brand. Key concepts include leveraging product management principles, refining your resume as a marketing tool, and focusing on long-term goals with measurable milestones to stand out in competitive markets.
Inclus
1 vidéo3 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Amp Up Your Career - Overview Video•1 minute
3 lectures•Total 30 minutes
Introduction•10 minutes
Personality Tips the Scales•10 minutes
Hold On to Your Long-Term Goals•10 minutes
1 devoir•Total 10 minutes
Career Development Insights•10 minutes
Just for CEOs - Dealing with Founders and Boards
Module 18•1 heure à terminer
Détails du module
In this section, we explore strategies for managing CEO-founder transitions and navigating complex board dynamics. It emphasizes long-term success, effective leadership, and practical approaches for building strong relationships with governing bodies.
Inclus
1 vidéo2 lectures1 devoir
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Just for CEOs - Dealing with Founders and Boards - Overview Video•1 minute
2 lectures•Total 20 minutes
Introduction•10 minutes
In the Long Run, Success Trumps Popularity•10 minutes
In this section, we examine how leadership effectiveness directly influences business outcomes through personal growth, experience-based strategies, and disciplined execution. It emphasizes the importance of developing a unique leadership style, learning from challenges, and fostering cultures that prioritize long-term value and resilience.
Inclus
1 vidéo1 lecture
Afficher les informations sur le contenu du module
1 vidéo•Total 1 minute
Conclusion - Great Leaders Have Great Outcomes - Overview Video•1 minute
1 lecture•Total 30 minutes
Conclusion - Great Leaders Have Great Outcomes - The Reading•30 minutes
We embrace the potential in data and technology. Whether it’s equipping researchers with powerful insights that fuel their work or inspiring our community of learners to drive change in their fields. We’re committed to fast-tracking innovation, unlocking new possibilities, and championing breakthroughs that redefine industries and improve lives.
With a legacy built on trust, our 200 years of experience in publishing allows us to be your partner in shaping a world driven by information, curiosity, and continuous advancement.
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Étudiant(e) depuis 2018
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Étudiant(e) depuis 2020
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Is financial aid available?
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.