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Il y a 4 modules dans ce cours
This course is designed for students aspiring to lead and innovate in the healthcare sector, providing them with the essential strategy and business skills necessary to launch, manage, and grow successful new ventures. Students will gain a deeper understanding of strategic considerations through analysis of external factors shaping the healthcare industry and learn how to develop and implement sustainable business models to create and capture value. The course will also cover key elements of developing a robust business plan, building and managing a new venture team, examining various financing options, and engaging with potential investors within the healthcare ecosystem.
This module introduces the foundations of healthcare entrepreneurship and the process of analyzing opportunities in the healthcare market. You will learn how to apply human-centered design, stakeholder analysis, and industry frameworks to define viable business opportunities grounded in evidence and impact.
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15 vidéos7 lectures7 devoirs1 évaluation par les pairs1 sujet de discussion1 plugin
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15 vidéos•Total 125 minutes
Course Introduction•3 minutes
Meet Your Instructor: Elias Kourpas•3 minutes
The Impact of the Gies Community•2 minutes
What Is Healthcare Entrepreneurship?•7 minutes
The Entrepreneurial Mindset for Healthcare Innovators•6 minutes
Recognizing Problems Worth Solving in Healthcare•7 minutes
Understanding Customers and Stakeholders in Healthcare•8 minutes
The Importance of Human-Centered Design in Healthcare•8 minutes
Applying Design Thinking in Healthcare•8 minutes
Market Segmentation in Health Innovation•12 minutes
Healthcare Market Analysis – The Macro Environment•6 minutes
Healthcare Market Analysis – Industry Forces•13 minutes
Real-World Market Analysis: Insights From Healthcare Entrepreneurs•23 minutes
7 lectures•Total 70 minutes
Syllabus•10 minutes
Coursera Coach•10 minutes
About the Discussion Forums•10 minutes
Online Education at Gies College of Business•10 minutes
Updating Your Profile•10 minutes
Module 1 Overview•10 minutes
Module 1 Readings•10 minutes
7 devoirs•Total 110 minutes
Module Quiz: Market Analysis and Validation in Healthcare Ventures•30 minutes
Orientation Quiz•30 minutes
Practice Quiz: Foundations of Healthcare Entrepreneurship •10 minutes
Practice Quiz: Opportunity Recognition and Stakeholder Needs•10 minutes
Practice Quiz: Design Thinking and Human-Centered Healthcare Innovation•10 minutes
Practice Quiz: Market Segmentation and Industry Analysis•10 minutes
Practice Quiz: Market Sizing and Competitive Analysis•10 minutes
1 évaluation par les pairs•Total 180 minutes
Opportunity Recognition and Market Analysis Brief•180 minutes
1 sujet de discussion•Total 10 minutes
Getting to Know Your Classmates•10 minutes
1 plugin•Total 15 minutes
Welcome! Please Tell Us About Yourself•15 minutes
Module 2: Healthcare Startup Team Formation and Leadership
Module 2•3 heures à terminer
Détails du module
This module explores how successful healthcare startups build and lead high-performing teams capable of navigating clinical, technical, and business challenges. You will learn how to form complementary founding teams, foster mission-driven cultures, and lead through the regulatory constraints and complexity that are unique to healthcare ventures.
Inclus
10 vidéos2 lectures6 devoirs
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10 vidéos•Total 97 minutes
What Makes a Strong Founding Team in Healthcare?•10 minutes
Defining and Aligning Roles: Business, Clinical, and Technical Leadership•8 minutes
Building a High-Trust, Mission-Driven Team Culture•10 minutes
Entrepreneurial Leadership and Conflict Resolution in Healthcare Ventures•10 minutes
Early Hires: Prioritizing Key Functional Needs in Health Startups•11 minutes
Hiring Models, Compensation, and Equity for Healthcare Startups•10 minutes
Role of Advisors, Mentors, and Clinical Champions•11 minutes
Building and Managing an Effective Board of Directors•10 minutes
Team Transitions and Growth Through Venture Phases•8 minutes
Team Formation and Leadership Lessons From Healthcare Innovators•8 minutes
2 lectures•Total 20 minutes
Module 2 Overview•10 minutes
Module 2 Readings•10 minutes
6 devoirs•Total 80 minutes
Module Quiz: Healthcare Startup Team Formation and Leadership•30 minutes
Practice Quiz: Founders, Co-Founders, and Critical Roles•10 minutes
Practice Quiz: Team Culture, Dynamics, and Leadership•10 minutes
Practice Quiz: Recruiting, Hiring, and Managing Human Capital•10 minutes
Practice Quiz: Advisors, Boards, and Governance•10 minutes
Practice Quiz: Evolving the Team•10 minutes
Module 3: Healthcare Business Models and Product Development
Module 3•3 heures à terminer
Détails du module
This module examines how healthcare entrepreneurs design, test, and refine business models and products that balance clinical value, operational feasibility, and financial sustainability. We will explore frameworks for business model innovation, Lean Startup methodology, product development, pricing, and go-to-market strategies within healthcare’s unique ecosystem.
Inclus
10 vidéos2 lectures5 devoirs
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10 vidéos•Total 96 minutes
Business Models in Healthcare Innovation: Overview and Archetypes•8 minutes
Building Blocks of a Healthcare Business Model – Part 1•10 minutes
Building Blocks of a Healthcare Business Model – Part 2•11 minutes
Principles of Lean Startup for Health Ventures•10 minutes
Rapid Prototyping for Healthcare Solutions – Part 1•9 minutes
Rapid Prototyping for Healthcare Solutions – Part 2•10 minutes
Pricing Strategies and Revenue Models in Healthcare•10 minutes
Financial Modeling and Economic Viability•9 minutes
Go-To-Market Strategy & Early Customer Acquisition•10 minutes
Real-World Insights: Lessons From Healthcare Innovators•9 minutes
2 lectures•Total 20 minutes
Module 3 Overview•10 minutes
Module 3 Readings•10 minutes
5 devoirs•Total 70 minutes
Module Quiz: Healthcare Business Models and Product Development•30 minutes
Practice Quiz: Business Model Innovation in Healthcare•10 minutes
Practice Quiz: Lean Startup and Product Development in Healthcare•10 minutes
Practice Quiz: Pricing and Financial Viability•10 minutes
Practice Quiz: Go-To-Market and Growth Strategy•10 minutes
Module 4: Financing, Legal Considerations, and Pitching to Investors
Module 4•4 heures à terminer
Détails du module
This module explores how healthcare entrepreneurs secure funding, structure deals, and navigate the legal foundations necessary for sustainable growth. You will learn to plan fundraising rounds, evaluate valuation methods, understand regulatory and intellectual property (IP) considerations, and craft investor pitches that communicate both business value and healthcare impact.
Inclus
12 vidéos4 lectures5 devoirs1 plugin
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12 vidéos•Total 121 minutes
Equity vs. Non-Dilutive Funding: Grants, Bootstrapping, and Angels•8 minutes
Venture Capital and Strategic Investment in Health Innovation•12 minutes
Planning a Fundraising Round: Timing, Amount, and Use of Funds•11 minutes
Valuation in Early-Stage Healthcare Startups - Part 1•10 minutes
Valuation in Early-Stage Healthcare Startups - Part 2•9 minutes
Dilution and Milestones in Early-Stage Healthcare Startups•14 minutes
SAFEs, Convertible Notes, and Term Sheets•11 minutes
Legal Entity Formation, IP Strategy, and Employment Law Basics•10 minutes
Crafting a Compelling VC Pitch for a Healthcare Startup•12 minutes
Real-World Perspectives on Fundraising and Investor Engagement•21 minutes
Course Conclusion•4 minutes
Learn on Your Terms•1 minute
4 lectures•Total 40 minutes
Module 4 Overview•10 minutes
Module 4 Readings•10 minutes
Congratulations on Completing the Course!•10 minutes
Get Your Course Certificate•10 minutes
5 devoirs•Total 70 minutes
Module Quiz: Financing, Legal Considerations, and Pitching to Investors•30 minutes
Practice Quiz: Sources of Capital for Healthcare Ventures•10 minutes
Practice Quiz: Fundraising Planning and Startup Valuation•10 minutes
Practice Quiz: Deal Structure and Investment Instruments•10 minutes
Practice Quiz: Legal Foundations and the Investor Pitch•10 minutes
1 plugin•Total 15 minutes
How Was the Course?•15 minutes
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Ce site cours fait partie du (des) programme(s) diplômant(s) suivant(s) proposé(s) par University of Illinois Urbana-Champaign. Si vous êtes admis et que vous vous inscrivez, les cours que vous avez suivis peuvent compter pour l'apprentissage de votre diplôme et vos progrès peuvent être transférés avec vous.¹
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