Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Johns Hopkins University
Compétences que vous acquerrez: Precision Medicine, Clinical Trials, Data Analysis, Data-Driven Decision-Making, Analytics, Data Science, Strategic Decision-Making, Root Cause Analysis, Random Forest Algorithm, Treatment Planning, Personalized Service, A/B Testing, Machine Learning, Online Advertising
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Customer experience improvement, User Feedback, Dashboard, Customer Insights, Microsoft 365, Data Sharing, Business Communication
Débutant · Projet Guidé · Moins de 2 heures

University of Maryland, College Park
Compétences que vous acquerrez: Innovation, AI Enablement, Artificial Intelligence, Initiative and Leadership, Business Transformation, Product Improvement, Digital Transformation, Governance, Technology Strategies, Market Opportunities, Product Lifecycle Management, Product Management, Stakeholder Engagement, Product Roadmaps, Public Policies, Automation, Policy Analysis, Market Analysis, Persona (User Experience), Market Research
Débutant · Cours · 1 à 3 mois

University of Illinois Urbana-Champaign
Compétences que vous acquerrez: Business Ethics, Cultural Diversity, Intercultural Competence, Global Marketing, Stakeholder Management, Stakeholder Analysis, Brand Awareness, Consumer Behaviour, Decision Making, Case Studies
Débutant · Cours · 1 à 3 mois

Compétences que vous acquerrez: Facebook, Digital Advertising, Content Performance Analysis, Target Audience, Social Media Marketing, Social Media, Advertising, Drive Engagement, Customer Engagement
Débutant · Projet Guidé · Moins de 2 heures

Compétences que vous acquerrez: Invoicing, Animations, LinkedIn, Promotional Strategies, Marketing, Price Negotiation, Sales Presentation, Social Media Content, Professional Networking, Business Development
Débutant · Cours · 1 à 4 semaines

IESE Business School
Compétences que vous acquerrez: Entrepreneurship, Business Valuation, Market Analysis, Presentations, Fundraising, Market Research, Strategic Decision-Making, New Business Development, Financial Management, Negotiation, Investments, Financial Analysis, Innovation
Débutant · Cours · 1 à 3 mois

LearnQuest
Compétences que vous acquerrez: Consultative Selling, Value Propositions, Sales Strategy, Executive Presence, Solution Selling, B2B Sales, Sales Presentations, Global Marketing, Stakeholder Communications, Business Communication, Strategic Partnership, Competitive Analysis, Active Listening, Customer Insights, Needs Assessment, Relationship Building
Intermédiaire · Cours · 1 à 4 semaines

Compétences que vous acquerrez: E-Commerce, Value Propositions, Scalability, Business-To-Consumer, B2B Sales, Merchandising, Order Management, Growth Strategies, Personalized Service, Customer Engagement
Débutant · Cours · 1 à 4 semaines

Pohang University of Science and Technology(POSTECH)
Compétences que vous acquerrez: Blockchain, FinTech, Market Trend, Cryptography, Digital Assets, Payment Systems, Financial Market, Financial Systems, Financial Services, Investments, Market Analysis
Intermédiaire · Cours · 1 à 3 mois

Compétences que vous acquerrez: Sales Presentation, Sales Strategy, B2B Sales, Sales Process, Sales, Selling Techniques, Overcoming Objections, Storytelling, Closing (Sales), Consultative Selling, Stakeholder Communications, Negotiation, Behavioral Economics, AI Personalization, Non-Verbal Communication, Customer Analysis, Customer Engagement, Decision Making, Empathy, Analysis
Intermédiaire · Cours · 1 à 4 semaines

Universidades Anáhuac
Compétences que vous acquerrez: Organizational Strategy, Business Strategy, Strategic Decision-Making, Business Planning, Plan Execution, Performance Measurement, Business Management, Competitive Analysis, Leadership, Market Opportunities, Market Analysis
Mixte · Cours · 1 à 3 mois