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Introduction to Enterprise Growth and Innovation

kurs ist nicht verfügbar in Deutsch (Deutschland)

Wir übersetzen es in weitere Sprachen.

Introduction to Enterprise Growth and Innovation

Dozent: Marc H Meyer

Bei enthalten

Mehr erfahren

4 Module

Verschaffen Sie sich einen Einblick in ein Thema und lernen Sie die Grundlagen.

Stufe Anfänger

Empfohlene Erfahrung

2 Wochen zu vervollständigen

unter 10 Stunden pro Woche

Flexibler Zeitplan

In Ihrem eigenen Lerntempo lernen

4 Module

Verschaffen Sie sich einen Einblick in ein Thema und lernen Sie die Grundlagen.

Stufe Anfänger

Empfohlene Erfahrung

2 Wochen zu vervollständigen

unter 10 Stunden pro Woche

Flexibler Zeitplan

In Ihrem eigenen Lerntempo lernen

Was Sie lernen werden

Identify the innovation challenges and opportunities faced by healthcare organizations in order to develop a fundamental framework for growth
Define the focus of an innovation for effective user-centered design
Segment organizations’ opportunities for innovation and growth based on different types of external and internal users, as well as by use cases

Kompetenzen, die Sie erwerben

Kategorie: User Centered Design
Kategorie: Critical Thinking
Kategorie: Emerging Technologies
Kategorie: Market Opportunities
Kategorie: Business Transformation
Kategorie: Customer Analysis
Kategorie: Innovation
Kategorie: New Product Development
Kategorie: Health Technology
Kategorie: Target Market
Kategorie: Technology Strategies
Kategorie: Digital Transformation
Kategorie: Growth Strategies
Kategorie: Company, Product, and Service Knowledge
Kategorie: Business Modeling
Kategorie: New Business Development

Wichtige Details

Zertifikat zur Vorlage

Zu Ihrem LinkedIn-Profil hinzufügen

Bewertungen

15 Aufgaben

Unterrichtet in Englisch

91% of learners achieved a positive career outcome

Erfahren Sie, wie Mitarbeiter führender Unternehmen gefragte Kompetenzen erwerben.

Weitere Informationen zu Coursera für Unternehmen

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In diesem Kurs gibt es 4 Module

This course is best suited for individuals currently in the healthcare sector, as a provider, payer, or administrator. Individuals pursuing a career change to the healthcare sector may also be interested in this course.

The course explores the challenges and processes for harnessing technological innovation for new-business development, with special focus on digital healthcare transformation. You will gain an understanding of enterprise growth and innovation topics through readings, cases, and exercises, including learning how firms from different industries gain competitive advantage through distinctive products and services. The vast expertise of faculty combined with topic perspectives from the Mayo Clinic make this an engaging and unique course.

Moduldetails

Innovation is a broad term. In this module, we’ll demystify the word and provide context by describing the different types of innovation using examples from a variety of industries. We'll also examine the barriers to innovation in today's organizations.

Das ist alles enthalten

8 Videos11 Lektüren4 Aufgaben1 App-Element2 Diskussionsthemen

8 VideosInsgesamt 26 Minuten

Introduction to Innovation2 Minuten
Meet your Faculty: Dr. Marc Meyer1 Minute
Innovation Project Example3 Minuten
Types of Innovation6 Minuten
Types of Innovation in Healthcare3 Minuten
Barriers to Innovation Part 14 Minuten
Barriers to Innovation Part 24 Minuten
Barriers to Innovation Part 33 Minuten

11 LektürenInsgesamt 128 Minuten

Course Overview2 Minuten
Syllabus - Introduction to Enterprise Growth and Innovation10 Minuten
Meet your Faculty: Dr. John D. Halamka2 Minuten
Academic Integrity1 Minute
Course Project Overview5 Minuten
Recommended Reading: The Fast Path to Corporate Growth5 Minuten
Overview1 Minute
Healthcare Innovation Examples10 Minuten
Pro Tip for Overcoming Barriers to Innovation1 Minute
Healthcare Innovation Project Milestone 2 Preview1 Minute
Resources on Innovation90 Minuten

4 AufgabenInsgesamt 194 Minuten

Module 1 Quiz10 Minuten
Module 1 Honors3 Minuten
Question to Consider Before you Explore Innovation1 Minute
Check Your Knowledge180 Minuten

1 App-ElementInsgesamt 2 Minuten

Interactive: Barriers to Innovation in Healthcare2 Minuten

2 DiskussionsthemenInsgesamt 25 Minuten

Meet your Fellow Learners15 Minuten
Milestone 1: Project Proposal Ideas10 Minuten

This module introduces you to an innovation framework to help drive innovation in a pragmatic, purposeful way. You'll learn how to implement that fundamental management framework for moving innovation forward in a positive direction. These concepts will be illustrated in a lesson on the Mayo Digital Health Platform.

Das ist alles enthalten

3 Videos5 Lektüren5 Aufgaben1 peer review1 App-Element

3 VideosInsgesamt 26 Minuten

Pragmatic, Impactful Innovation4 Minuten
The Power Tower Framework12 Minuten
Mars Company Case Example10 Minuten

5 LektürenInsgesamt 44 Minuten

Introduction —Horizon 1, 2, 3 Framework1 Minute
Healthcare Innovation Example: Diabetes Management25 Minuten
The Mayo Digital Health Platform15 Minuten
Introduction to The Power Tower1 Minute
The Power Tower Framework2 Minuten

5 AufgabenInsgesamt 198 Minuten

Module 2 Quiz5 Minuten
Module 2 Honors3 Minuten
Check Your Knowledge180 Minuten
Check Your Knowledge5 Minuten
Check Your Knowledge5 Minuten

1 peer reviewInsgesamt 60 Minuten

Project Proposal60 Minuten

1 App-ElementInsgesamt 5 Minuten

Interactive Infographic: Three Horizons Framework5 Minuten

This module on user and buyer segmentation will cover some simple but powerful methods for further defining the focus for an innovation. We call this segmenting markets for growth - by users, buyers, and use cases - for the application of technologies and services.

Das ist alles enthalten

6 Videos6 Lektüren3 Aufgaben1 App-Element1 Diskussionsthema1 Plug-in

6 VideosInsgesamt 29 Minuten

Module Introduction5 Minuten
Example of the Power Tower in Action5 Minuten
Identify Adjacent Market Opportunities - Signify Example7 Minuten
Customer Segmentation Template 1 - External Facing Projects2 Minuten
Customer Segmentation Template 2 - Internal Business Process5 Minuten
Developing Growth Strategies - Medication Management Example6 Minuten

6 LektürenInsgesamt 56 Minuten

Introduction1 Minute
Practice - Customer Segmentation Template 130 Minuten
Application to Internal Process Innovation5 Minuten
Applying Customer Segmentation Template 2 Example5 Minuten
At-Home Healthcare Services14 Minuten
Healthcare Innovation Project Milestone 4 Preview1 Minute

3 AufgabenInsgesamt 43 Minuten

Module Quiz30 Minuten
Module 3 Honors10 Minuten
Check Your Knowledge3 Minuten

1 App-ElementInsgesamt 2 Minuten

Infographic: Process for Adjacent Markets2 Minuten

1 DiskussionsthemaInsgesamt 10 Minuten

Project Milestone 3: Customer Segmentation10 Minuten

1 Plug-inInsgesamt 2 Minuten

Medically Home: At Home Initiative Mayo Partner2 Minuten

Breakthrough scientific discovery might happen in moments of brilliant, individual thought and experimentation; innovation, on the other hand, is the application of existing and new science and technology to user problems in specific use cases. This module examines the methods required for effective user-centered design.