Cross-Channel Marketing

跨渠道营销整合了多个平台和传播渠道,以传递具有凝聚力的品牌信息和客户体验。这项技能涉及协调数字、社交、电子邮件和传统营销策略,以有效吸引目标受众。营销人员利用跨渠道营销来提高品牌知名度、个性化客户互动并促进转化。掌握了这一技能,企业就能创建无缝营销活动、优化参与度并提高投资回报。
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“cross-channel marketing” 的结果

  • 状态:免费试用

    您将获得的技能: Cross-Channel Marketing, Content Marketing, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Personalized Service, MarTech, Content Strategy, AI Personalization, Driving engagement, Social Media, Emerging Technologies, Market Research, Trend Analysis

  • 状态:新
    状态:免费试用

    您将获得的技能: Content Creation, Social Media Content, Cross-Channel Marketing, Content Marketing, Web Content, Multimedia, Social Media, Marketing Analytics, Data Ethics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Social Media Marketing, Marketing Design, Digital Media Strategy, Storytelling, Infographics, Graphic and Visual Design, Video Production, Design Elements And Principles

  • 状态:新
    状态:免费试用

    您将获得的技能: Social Media Content, Responsible AI, Cross-Channel Marketing, Content Marketing, Generative AI, Social Media, Marketing Analytics, Marketing Effectiveness, Data-Driven Decision-Making, Marketing Strategies, Content Creation, Marketing Automation, Data Ethics, Email Marketing, Social Media Campaigns, Adobe Creative Cloud, Graphic and Visual Design, Search Engine Optimization, Storytelling, Performance Analysis

  • 状态:新
    状态:免费试用

    您将获得的技能: Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Social Media Content, Cross-Channel Marketing, Content Marketing, Target Audience, Digital Advertising, Social Media, Digital Marketing, Marketing Analytics, Marketing Strategies, Content Creation, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis

  • 状态:免费试用

    IE Business School

    您将获得的技能: 冲突管理, 客户体验战略(CX), 促销策略, 供应商关系管理, 跨渠道营销, 增长战略, 市场机遇, 营销渠道, 电子商务, 市场动态, 公司名称, 消费者行为, 供应链, 零售管理, 零售销售, 商品销售, 供应链规划, 战略伙伴关系

  • 状态:免费试用
    状态:人工智能技能

    您将获得的技能: Promotional Strategies, Marketing Planning, Social Media Content, Responsible AI, Digital Marketing, Cross-Channel Marketing, Logo Design, Digital Design, Content Marketing, Creative Design, Target Audience, Generative AI, Marketing Strategies, Campaign Management, Content Creation, Social Media Marketing, Graphic Design, Content Strategy, Advertising, Market Research

是什么让您今天来到 Coursera?

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Marketing Channel, Social Media Marketing, MarTech, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Network Model, Business Analysis

  • 状态:免费试用

    University of Maryland, College Park

    您将获得的技能: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Loyalty Programs, Customer Insights, Customer Relationship Management, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Consumer Behaviour, B2B Sales, Target Market, Operating Cost, Strategic Marketing, Business Metrics, Market Analysis

  • 状态:免费试用

    您将获得的技能: AI 个性化服务, 客户体验战略(CX), 搜索引擎优化, 跨渠道营销, 用户关系管理, 内容营销, 个性化服务, 社交媒体营销, 网络分析和 SEO, 营销自动化, 推动参与, 搜索引擎营销, 营销活动经理, 社交媒体战略, 营销策划, 数字化营销, 品牌管理, 社交媒体, 数字媒体战略, 营销策略与技巧

  • 状态:新
    状态:免费试用

    您将获得的技能: Marketing Budgets, Customer experience strategy (CX), Customer experience improvement, Cross-Channel Marketing, Digital Media Strategy, Digital Marketing, Digital Transformation, Marketing Planning, Marketing Effectiveness, MarTech, Marketing Strategy and Techniques, Customer Insights, Return On Investment, Agile Methodology, Consumer Behaviour, Strategic Thinking, Key Performance Indicators (KPIs), Social Media, Social Media Management

  • 状态:预览

    Universidad de Palermo

    您将获得的技能: Marketing Channel, Consumer Behaviour, Point of Sale, Cross-Channel Marketing, Promotional Strategies, Marketing Strategies, Digital Marketing, Customer experience strategy (CX), Retail Store Operations, Merchandising, Sales Strategy, Customer Insights, Digital Transformation, Market Analysis

  • 状态:新
    状态:免费试用

    Digital Marketing Institute

    您将获得的技能: Marketing Budgets, Data-Driven Decision-Making, Marketing Strategies, Digital Marketing, Social Media Marketing, Marketing Channel, Data Ethics, Customer experience strategy (CX), Digital Media Strategy, Customer Analysis, Customer experience improvement, Cross-Channel Marketing, Marketing Automation, Marketing Strategy and Techniques, Strategic Marketing, Strategic Decision-Making, Social Media Strategy, Digital Advertising, Marketing Analytics, Strategic Thinking

是什么让您今天来到 Coursera?

主要合作伙伴

  • Adobe
  • Digital Marketing Institute
  • IE Business School
  • University of Maryland, College Park
  • Amazon Web Services
  • Fundação Instituto de Administração
  • LearnQuest
  • Meta