社交媒体营销课程可以帮助你学习内容创作、受众参与策略、解析和活动管理。您可以掌握在各种平台上制作引人注目的帖子、优化广告支出和衡量投资回报率的技能。许多课程都会介绍一些工具,如用于调度的 Hootsuite、用于解析性能的 Google Analytics 和用于设计 Eye Tracking 视觉效果的 Canva,展示这些技能在实际营销活动中的应用。

您将获得的技能: Facebook, Marketing Budgets, Social Media Campaigns, Paid media, Social Media Strategy, Social Media Management, Social Media Marketing, Advertising Campaigns, Social Media, Budget Management, Advertising, Scheduling, Business Strategy
中级 · 指导项目 · 不超过 2 小时

Tecnológico de Monterrey
您将获得的技能: Persona Development, Performance Metric, Smart Goals, Key Performance Indicators (KPIs), Social Media Strategy, Target Audience, Social Media, Active Listening, B2B Sales, Marketing Strategies, Marketing, Content Strategy, Content Creation, Calendar Management
初级 · 课程 · 1-3 个月

您将获得的技能: Social Media Campaigns, Social Media Management, Social Media Content, Instagram, Social Media Marketing, Social Media Strategy, Keyword Research, Content Creation, Scheduling, Target Market, Driving engagement, User Accounts
初级 · 指导项目 · 不超过 2 小时

Northwestern University
您将获得的技能: 规划, 客户参与, 战略营销, 绩效衡量, 社交媒体营销, 营销策划, 同行评审, 市场分析, 业务规划, 营销预算, 营销策略, 社交媒体, 关键绩效指标 (KPI), 社交媒体战略, 营销效果
混合 · 课程 · 1-3 个月

Tecnológico de Monterrey
您将获得的技能: Social Media, Social Media Content, Social Media Strategy, Key Performance Indicators (KPIs), Social Network Analysis, Facebook, Pinterest, LinkedIn, Instagram, TikTok, Analytics, Target Audience
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 数据叙事, 数据可视化软件, 营销分析, 客户体验战略(CX), 电子邮件营销, 搜索引擎营销, 商业分析, 分析, 网络分析, 数字化营销, 关键词研究, 数字媒体战略, 数据分析, 数据可视化, 营销, 战略传播, 营销策略, 营销活动经理, 案例研究, 营销传播
初级 · 专项课程 · 3-6 个月

您将获得的技能: Campaign Management, Copywriting, Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Promotional Strategies, Customer Insights, Marketing Materials, Digital Advertising, Marketing, Content Performance Analysis, Photo/Video Production and Technology, Content Creation, Video Production
初级 · 课程 · 1-3 个月

您将获得的技能: Target Audience, Facebook, Marketing Budgets, Advertising Campaigns, Social Media Marketing, Social Media, Digital Advertising, Advertising, Social Media Strategy, Social Media Management, Goal Setting
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Social Media Campaigns, Advertising Campaigns, Social Media Strategy, Facebook, Social Media Marketing, Digital Advertising, Social Media, Advertising, Marketing Budgets
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Target Audience, Paid media, Advertising Campaigns, Advertising, Social Media Campaigns, Social Media, Social Media Marketing, Digital Advertising, Campaign Management, Instagram, User Accounts, Budget Management
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Analytics, Video Production, Social Media Marketing, Business Marketing, Marketing Channel, Customer Engagement, Gmail, Target Audience, Content Creation
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Analytics, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment
中级 · 课程 · 1-3 个月