客户洞察课程可以帮助您学习收集和分析消费者数据、了解买家行为以及制定有效营销策略的技巧。您可以掌握开展调查、解释定性反馈以及利用细分来锁定特定受众的技能。许多课程都会介绍 Google Analytics、CRM 软件和 Data Visualization 平台等工具,有助于将洞察力转化为可操作的商业战略。
您将获得的技能: Customer Insights, ChatGPT, Generative AI, Prompt Engineering, Customer experience improvement, AI Enablement, Personalized Service, AI Workflows, Customer Service, Workflow Management, Self Service Technologies, Operational Efficiency, Automation, Analysis
初级 · 课程 · 1-4 周

您将获得的技能: Data Storytelling, Customer Analysis, Customer Retention, Marketing Analytics, Customer Insights, Strategic Decision-Making, Product Strategy, Data Analysis, Product Management, Data-Driven Decision-Making, Advanced Analytics, Unsupervised Learning, Technical Documentation, Performance Measurement, Machine Learning Algorithms
中级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Generative AI Agents, Generative AI, ChatGPT, Self Service Technologies, Customer Service, Customer Support, Customer Communications Management, Personalized Service, Customer Engagement, AI Enablement, AI Workflows, Customer experience improvement, Customer and Client Support, Microsoft Copilot, Customer Insights, Artificial Intelligence, Customer Relationship Management, Automation, Natural Language Processing
初级 · 课程 · 1-4 周

您将获得的技能: Advertising Campaigns, Target Audience, Facebook, Online Advertising, Marketing Strategies, Social Media, Marketing Analytics, Customer Insights, Social Media Marketing, Marketing Budgets
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: Prompt Engineering, Email Automation, Customer experience improvement, Generative AI, Customer Support, Personalized Service, Customer Service, Product Support, Self Service Technologies, Artificial Intelligence, Operational Efficiency, Automation
初级 · 课程 · 1-4 周

您将获得的技能: Facebook, Target Audience, Social Media Campaigns, Social Media, Social Media Marketing, Social Media Strategy, Online Advertising, Customer Insights, Paid media, Advertising
中级 · 指导项目 · 不超过 2 小时

您将获得的技能: Generative AI, Financial Data, Financial Analysis, Data-Driven Decision-Making, Financial Statements, Market Intelligence, Trend Analysis, Unstructured Data, Investment Management, Financial Market, Artificial Intelligence, Analysis, Natural Language Processing
中级 · 课程 · 1-4 周

Google Cloud
您将获得的技能: Google Gemini, Customer Analysis, Text Mining, Customer Insights, Google Cloud Platform, Data Management, Image Analysis, Big Data, Customer experience improvement, Unstructured Data, SQL, Data Analysis, Statistical Reporting, Machine Learning
中级 · 项目 · 不超过 2 小时

University of Maryland, College Park
您将获得的技能: Pay Per Click Advertising, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Digital Marketing, Data-Driven Decision-Making, A/B Testing, Data Analysis, Contextual Advertising, Big Data, Key Performance Indicators (KPIs), Customer Data Management, Predictive Analytics, Artificial Intelligence and Machine Learning (AI/ML), Consumer Behaviour, Machine Learning
初级 · 课程 · 1-4 周

SAP
您将获得的技能: 项目管理, 协商方法, 利益相关者的参与, 客户洞察, 客户参与, 产品路线图, 利益攸关方沟通, 解决方案销售工程, 需求征询, SAP 应用软件, 技术咨询, 商业分析, 过程分析
初级 · 课程 · 1-3 个月

您将获得的技能: Google Analytics, Web Analytics, Benchmarking, Content Performance Analysis, Customer Engagement, Customer Analysis, Performance Analysis, Management Reporting, Customer Retention, User Research, Real Time Data, Marketing
中级 · 指导项目 · 不超过 2 小时

Coursera
您将获得的技能: 生成式人工智能, 人工智能, 客户分析, 客户洞察, 性能分析, ChatGPT, 数据伦理, Google Analytics(分析), 营销分析, 营销活动经理, 社交媒体活动, OpenAI, 个性化服务, 营销自动化, 负责任的人工智能
中级 · 课程 · 1-4 周