品牌战略课程可以帮助您学习市场定位、受众细分、品牌信息传递和竞争分析。您可以掌握创建品牌 Identity、开发独特价值主张和策划有效营销活动的技能。许多课程都会介绍 SWOT 分析、品牌资产衡量框架和数字营销平台等工具,以支持在实际工作中实施战略并衡量其影响。

Illinois Tech
您将获得的技能: Responsible AI, Culture Transformation, Innovation, Organizational Change, Design Thinking, Business Transformation, Strategic Leadership, Product Lifecycle Management, Global Marketing, Data Ethics, Entrepreneurship, Business Communication, Artificial Intelligence, Change Management, Organizational Leadership, Business Modeling, Generative AI, AI Product Strategy, Business Strategy, Strategic Planning
攻读学位
中级 · 专项课程 · 3-6 个月

Tecnológico de Monterrey
您将获得的技能: Agile Project Management, Project Management Life Cycle, Negotiation, Team Management, Project Risk Management, Agile Methodology, Resource Allocation, Emotional Intelligence, Project Planning, Team Building, Leadership, Resource Management, Risk Analysis, Project Management Institute (PMI) Methodology, Project Management, Leadership and Management, Project Schedules, Project Scoping, Coordination, Sprint Planning
初级 · 专项课程 · 3-6 个月

University of Virginia
您将获得的技能: 创新, 价值评估工程, 创造力, 项目范围界定, 集思广益, 战略思维, 用户体验, 构思, 项目规划, 创造性思维, 以人为本的设计, 产品开发, 利益相关者分析, 设计研究, 开放的心态, 成长意识, 角色开发, 用户研究, 设计思维, 流程制图
初级 · 专项课程 · 3-6 个月

ESSEC Business School
您将获得的技能: 业务建模, 在线广告, 电子商务, 网络分析, 收入管理, 营销策略, 接待服务, 直销, 预订(销售), 营销渠道, 酒店管理, 网页设计与开发
混合 · 课程 · 1-4 周

Fundação Instituto de Administração
您将获得的技能: Strategic Leadership, Strategic Marketing, Business Strategy, Stakeholder Analysis, Business Strategies, Marketing, Leadership, Leadership Development, Organizational Leadership, Business Leadership, Business Modeling, Marketing Strategy and Techniques, Brand Strategy, Business Ethics, Market Dynamics, Strategic Thinking, Organizational Strategy, Corporate Strategy, Financial Analysis, Financial Management
初级 · 专项课程 · 3-6 个月
您将获得的技能: Application Security, Angular, OAuth, Test Driven Development (TDD), Cryptography, Web Components, Data Validation, Vue.JS, Data Security, Authentications, HTML and CSS, Encryption, Authorization (Computing), General Data Protection Regulation (GDPR), Web Development, Web Applications, JavaScript Frameworks, Javascript, Security Strategy, Computer Programming
初级 · 专项课程 · 1-3 个月

University of Virginia
您将获得的技能: Business Strategy, Competitive Analysis, Strategic Thinking, Stakeholder Analysis, Corporate Strategy, Strategic Decision-Making, Business Analysis, Organizational Strategy, Market Analysis, Case Studies, Product Lifecycle Management, International Finance, Risk Analysis, Global Marketing, Innovation, Diversity and Inclusion
初级 · 课程 · 1-4 周

Universiteit Leiden
您将获得的技能: 上诉, 法院系统, 案例研究, 法律战略, 裁决, 儿童发展, 判例法, 刑事调查与法医学, 法律诉讼, 国际关系
混合 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: Corporate Communications, Media Relations, Strategic Communication, Target Audience, Public Relations, Social Media Management, Social Media, Stakeholder Communications, Customer Communications Management, Press Releases, Marketing and Public Relations, Advertising, Marketing Communications, Branding, Brand Management, Communication Strategies, Social Media Strategy, Stakeholder Management, Internal Communications, Content Marketing
初级 · 课程 · 1-4 周

Xbox
您将获得的技能: User Story, Product Planning, User Interface (UI), Competitive Analysis, Product Roadmaps, User Interface and User Experience (UI/UX) Design, Stakeholder Management, Market Research, Product Management, Design Thinking, AI Product Strategy, Mockups, Consumer Behaviour, Usability Testing, Wireframing, Market Analysis, Stakeholder Communications, Product Lifecycle Management, Product Strategy, Data Analysis
初级 · 专业证书 · 3-6 个月

Coursera
您将获得的技能: Prompt Engineering, Customer Retention, Customer Acquisition Management, User Feedback, Responsible AI, Customer Service, Customer experience strategy (CX), Customer Success Management, Customer Engagement, Generative AI, Customer Support, Customer Analysis, AI Personalization, ChatGPT, Anthropic Claude, Artificial Intelligence, Business Process Automation, Data-Driven Decision-Making, Automation, Predictive Analytics
中级 · 专项课程 · 1-3 个月

Columbia University
您将获得的技能: 风险管理, 精益方法, 项目管理, 商业地产, 商业数学, 现金流量, 金融, 施工管理, 财务分析, 战略伙伴关系, 金融建模, 资本预算编制, 房地产, 投资回报, 项目融资
初级 · 课程 · 1-3 个月