体育营销课程可以帮助您学习观众参与策略、品牌管理、赞助激活和数字营销技术。您可以掌握针对体育受众的市场分析、活动开发和社交媒体推广技能。许多课程都会介绍 CRM 软件、解析平台和 Content Management System 等工具,展示如何应用这些技能来提升粉丝体验和促进体育组织的收入。

Northwestern University
您将获得的技能: 内容营销, 整合营销传播, 付费媒体, 自有媒体, 数字广告, A/B 测试, 关键绩效指标 (KPI), 广告, 社交媒体营销, 内容创作, 赢得媒体, 推动参与, 媒体战略, 社交媒体, 营销策略, Facebook, 客户参与, 社交媒体战略, 全球营销
混合 · 课程 · 1-4 周
University of Michigan
您将获得的技能: Python 程序设计, 机器学习算法, 数据预处理, 数据分析, Scikit-learn (机器学习库), 监督学习, 应用机器学习, 分析, 机器学习, 预测分析, 分类与回归树 (CART), 模型评估, 决策树学习, 预测建模, 功能工程, 分类算法, 逻辑回归
中级 · 课程 · 1-4 周

Simplilearn
您将获得的技能: Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Social Media Strategy, Instagram, Facebook, Pinterest, Digital Advertising, Customer Engagement, LinkedIn, Brand Management, Brand Awareness, Content Creation, Target Audience
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Digital Media Strategy, Digital Advertising, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Business Analysis
初级 · 课程 · 1-3 个月

Northwestern University
您将获得的技能: 法律, 整合营销传播, 营销预算, 业务指标, 营销, 数据安全, 绩效衡量, 社交媒体营销, 社交媒体, 社交媒体战略, A/B 测试, 计划管理, 关键绩效指标 (KPI), 信息隐私, 客户参与, 营销效果, 企业对消费者
混合 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 促销策略, 战略营销, 写作, 消费者行为, 整合营销传播, 营销, 广告, 产品生命周期管理, 营销策划, 价值主张, 营销策略, 品牌管理, 营销渠道, 产品战略, 营销管理, 市场分析, 营销传播
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Marketing Effectiveness, Global Marketing, New Product Development, Product Marketing, Brand Management, Market Analysis, Competitive Analysis, Marketing Analytics, Marketing Communications, Consumer Behaviour, Brand Strategy, Advertising, Marketing Strategy and Techniques, Media Planning, Market Research
初级 · 课程 · 1-3 个月

University of California, Irvine
您将获得的技能: 营销分析, 关键绩效指标 (KPI), 营销, 移动安全, 数字化营销, 改善客户体验, 绩效衡量, 目标受众, 营销策略, 网络分析, A/B 测试, 销售, 网络应用, 营销效果
初级 · 课程 · 1-4 周

Dubai College of Tourism
您将获得的技能: 促销策略, 目标市场, 战略营销, 改善客户体验, 内容营销, 酒店管理, 消费者行为, 在线广告, 市场趋势, 营销, 接待服务, 数字化营销, 适应, 用户关系管理, 营销策略与技巧, 客户洞察, 营销策划, 营销渠道
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Trend Analysis, Data Management, Contract Management, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Operations Management
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing, Market Research, Market Analysis, Market Dynamics, Brand Management, Customer experience strategy (CX), Key Performance Indicators (KPIs), Performance Measurement
初级 · 课程 · 1-4 周