货币化课程可以帮助您学习定价策略、收入模型、客户获取策略和销售漏斗优化。您可以掌握市场分析、财务预测和有效营销技巧方面的技能。许多课程都会介绍一些工具,如用于跟踪用户行为的 Google 解析、用于管理客户关系的 CRM 软件和用于完善报价的 A/B Testing 平台。这些工具支持您实施货币化战略并实时分析其有效性。

University of Colorado Boulder
您将获得的技能: Value Propositions, Social Media Marketing, Social Media Strategy, Strategic Planning, Search Engine Optimization, Competitive Analysis, Business Modeling, Web Analytics and SEO, Business Strategy, Paid media, Content Marketing, Market Analysis, Marketing Strategy and Techniques, Email Marketing, Digital Marketing, Google Ads, Innovation, Product Development, Video Production
攻读学位
初级 · 课程 · 1-3 个月

IE Business School
您将获得的技能: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Innovation, Product Lifecycle Management, New Product Development, Design Thinking, Product Development, Product Management, Business Modeling, Product Strategy, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Business Metrics, Customer experience improvement, Business Strategy, Persona Development, Lean Methodologies
初级 · 课程 · 1-3 个月

Board Infinity
您将获得的技能: Marketing Analytics, Responsible AI, Persona Development, A/B Testing
初级 · 课程 · 1-4 周

Alfaisal University | KLD
您将获得的技能: Customer Retention, Marketing Strategies, Customer Analysis, Brand Loyalty, Target Market, Customer experience strategy (CX), Strategic Marketing, Customer Insights, Customer Relationship Management, Market Dynamics
初级 · 课程 · 1-4 周

Dartmouth College
您将获得的技能: 人工智能, 道德标准与行为, 负责任的人工智能, Regulation and Legal Compliance, 收入管理, Data Governance, 数据伦理, 市场动态, 高级分析, 市场情报, 市场调查, 数据质量, AI 赋能, 变革管理, 数据驱动的决策制定, 生成式人工智能, 市场趋势, AI 产品战略
初级 · 课程 · 1-4 周

您将获得的技能: Performance marketing, Marketing Analytics, Pay Per Click Advertising, Analysis, Google Analytics, Promotions and Campaigns, Process Optimization, Return On Investment
中级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Driving engagement, AI Personalization, Media Production, Media Strategy, Media and Communications, Community Organizing, Augmented and Virtual Reality (AR/VR), Digital Media Strategy, Content Creation, Social Media Strategy, Web Content, Social Media, Revenue Management, Innovation, Brand Management, Data-Driven Decision-Making, E-Commerce, Video Production, User Centered Design, Game Theory
初级 · 课程 · 1-4 周

Northeastern University
您将获得的技能: 竞争分析, 创新, 战略营销, 案例研究, 批判性思维, 价值主张, 持续改进流程, 客户洞察, 解决问题, 企业战略, 新产品开发, 创业
初级 · 课程 · 1-4 周

IE Business School
您将获得的技能: Product Lifecycle Management, Product Development, Content Marketing, Product Management, New Product Development, Product Marketing, Brand Strategy, Brand Management, Marketing Channel, Strategic Marketing, Marketing, Market Dynamics
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Online Advertising, Return On Investment, Consumer Behaviour, Cross-Channel Marketing, Marketing, Digital Media Strategy, Digital Advertising, Marketing Channel, Social Media Marketing, Marketing Strategies, Marketing Effectiveness, Strategic Marketing, Marketing Psychology, Business Analysis
初级 · 课程 · 1-3 个月

您将获得的技能: Customer Analysis, AI Personalization, Customer Insights, Marketing Analytics, Generative AI, Target Audience, Marketing, Marketing Strategies, Marketing Effectiveness, Social Media Campaigns, Prompt Engineering, Content Creation, Data-Driven Decision-Making, Analysis, Scalability
中级 · 课程 · 1-4 周