产品营销课程可以帮助您学习市场细分、竞争分析、品牌定位和市场策略。您可以掌握制作有吸引力的信息、分析客户 Feedback 和优化营销活动的技能。许多课程都会介绍 Google Analytics、HubSpot 和社交媒体平台等工具,以支持跟踪绩效和与目标受众互动。

Skillshare
您将获得的技能: Packaging and Labeling, Brand Strategy, Competitive Analysis, Presentations, Content Creation, Target Audience, Logo Design, Storytelling, Branding, Product Design, Design Strategies, Social Media, Design, Marketing Design, Design Thinking, Brand Awareness, Adobe Illustrator, Social Media Marketing, Storyboarding, Visual Design
初级 · 专项课程 · 3-6 个月

University of Maryland, College Park
您将获得的技能: 客户洞察, 领导能力, 需求管理, 用户体验, 市场机遇, 利益相关者管理, 商业化, 创新, 产品战略, 敏捷方法, 市场营销, 产品开发, 团队管理, 产品生命周期管理, 产品管理, Agile 方法论, 团队领导
初级 · 课程 · 1-4 周

University of Pennsylvania
您将获得的技能: 客户洞察, 消费者行为, 客户体验战略(CX), 品牌忠诚度, 市场趋势, 营销策略, 企业战略, 竞争分析, 创新, 电子商务, 品牌战略, 零售店运营, 全球营销, 商品展示
初级 · 课程 · 1-4 周

Advancing Women in Tech
您将获得的技能: 财务分析, 技术产品管理, 产品路线图, 跨职能团队领导, 留住客户, 人工智能和机器学习(AI/ML), 新产品开发, 用户体验设计, 设计, 创新, 产品战略, 专业网络, 产品生命周期管理, 产品开发, 产品管理, 面试技巧, 绩效管理, 工程管理, 团队领导, 产品要求
攻读学位
初级 · 专项课程 · 3-6 个月
University of Alberta
您将获得的技能: 项目规划, 需求管理, 项目管理, 需求分析, 敏捷方法, 工艺开发, 产品管理, 软件开发, Agile 方法论, 软件工程, 敏捷软件开发, Agile 软件开发
混合 · 课程 · 1-4 周
您将获得的技能: AI Product Strategy, Google Gemini, ChatGPT, Product Management, Generative AI, AI Enablement, Agile Product Development, Microsoft Copilot, Competitive Analysis, Market Research, User Story, Product Strategy, Prompt Engineering, LLM Application
中级 · 课程 · 1-4 周

Universidad de Palermo
您将获得的技能: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer experience strategy (CX), Brand Management, Product Lifecycle Management, Market Opportunities, Innovation
初级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: Product Lifecycle Management, Enterprise Architecture, AI Product Strategy, Product Management, Responsible AI, Innovation, New Product Development, Product Strategy, User Research, Scalability, Design Thinking, Lean Methodologies, Project Portfolio Management, Agile Product Development, Governance, Product Development, Product Roadmaps, User Centered Design, Resource Management, Brand Management
中级 · 专项课程 · 3-6 个月

您将获得的技能: Stakeholder Management, Product Management, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, New Product Development, Market Research, Product Strategy, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Value Propositions, Communication, Prioritization
初级 · 课程 · 1-3 个月

您将获得的技能: Product Roadmaps, Product Management, User Story, New Product Development, Quality Assurance, Product Requirements, Product Strategy, Design Thinking, Stakeholder Management, Ideation, Innovation, Change Management, Market Opportunities, Prioritization
初级 · 课程 · 1-3 个月

您将获得的技能: Prioritization, Business Priorities, Forecasting, Resource Allocation, Product Strategy, Data-Driven Decision-Making, Performance Metric, Data Analysis, Analytics, Estimation, Stakeholder Engagement, Benchmarking, Customer Acquisition Management, Project Estimation, Project Planning, Spreadsheet Software, Business Modeling
中级 · 课程 · 1-4 周

University of Maryland, College Park
您将获得的技能: AI Product Strategy, Product Lifecycle Management, Responsible AI, Product Strategy, Governance, Product Management, Innovation, Product Roadmaps, Product Marketing, Organizational Structure, Business Strategy, Enterprise Risk Management (ERM), Customer experience strategy (CX), Value Propositions, Business Metrics, Customer Insights, Performance Metric
初级 · 课程 · 1-3 个月