
University of California, Davis
您将获得的技能: 内容创作, 网络分析和搜索引擎优化, 关键词研究, A/B 测试, 竞争分析, 内容营销, 搜索引擎优化, 搜索引擎营销, 期望管理, 内容性能分析, 设定目标, 预测, 关系管理, 内部审计, 市场营销, 内容战略, 关键绩效指标 (KPI)
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access
初级 · 课程 · 1-4 周

Alex Genadinik
您将获得的技能: Google Gemini, Search Engine Optimization, Anthropic Claude, Large Language Modeling, Generative AI, ChatGPT, Prompt Engineering, Web Analytics and SEO, Keyword Research, Artificial Intelligence, Content Creation, Content Strategy, Product Promotion, Brand Strategy
混合 · 课程 · 1-3 个月

您将获得的技能: Facebook, Pay Per Click Advertising, Campaign Management, Digital Advertising, Advertising Campaigns, Online Advertising, Advertising, Social Media, Social Media Campaigns, Social Media Marketing, Performance marketing, Content Performance Analysis, Target Audience, Lead Generation, A/B Testing, Bidding, Budget Management, Customer Engagement
初级 · 课程 · 1-3 个月
University of Colorado Boulder
您将获得的技能: 消费者行为, 网络分析和搜索引擎优化, 点击付费广告, 自动化, 广告, 绩效营销, A/B 测试, Google 广告, 在线广告, 搜索引擎优化, 数字广告, 关键词研究, 搜索引擎营销, 广告活动, 情境广告
初级 · 课程 · 1-3 个月

Alex Genadinik
您将获得的技能: Keyword Research, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, Marketing, Google Analytics, Case Studies, Market Research, Content Strategy, Competitive Analysis
混合 · 课程 · 1-3 个月

您将获得的技能: Google Ads, Keyword Research, Advertising Campaigns, Pay Per Click Advertising, Online Advertising, Campaign Management, Digital Advertising, Search Engine Marketing, Performance marketing
初级 · 指导项目 · 不超过 2 小时

Duke University
您将获得的技能: 广告, 商业道德, 打造品牌, 文化, 媒体与传播, 数字广告, 消费者行为, 营销心理学, 广告活动
混合 · 课程 · 1-3 个月

SkillUp
您将获得的技能: Google Ads, Online Advertising, Pay Per Click Advertising, Paid media, Keyword Research, Marketing Analytics
初级 · 课程 · 1-4 周

您将获得的技能: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Analysis, Performance marketing, Bidding, Campaign Management, Online Advertising, Digital Advertising, Web Analytics, Advertising, Performance Metric, Keyword Research, Key Performance Indicators (KPIs), Target Audience, Performance Management
初级 · 课程 · 1-3 个月

您将获得的技能: Online Advertising, Performance marketing, Social Media Marketing, Social Media Strategy, Customer Engagement, Customer Insights
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Pay Per Click Advertising, Performance marketing, Google Ads, Keyword Research, Advertising Campaigns, Search Engine Marketing, Marketing Budgets, Online Advertising, Paid media, Advertising, Digital Advertising, Marketing, Data-Driven Decision-Making, Digital Marketing, Sales Presentation, Performance Metric
初级 · 课程 · 1-4 周