客户旅程课程可以帮助您学习客户细分、接触点分析和体验映射。您可以掌握制定个性化营销策略、分析客户 Feedback 和优化 Conversion Rate 的技能。许多课程都会介绍客户关系管理(CRM)软件、旅程映射工具和解析平台等工具,帮助您跟踪客户互动并衡量策略的有效性。

University of Maryland, College Park
您将获得的技能: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Miro AI, Generative AI Agents, Responsible AI, AI Product Strategy, Generative AI, No-Code Development, ChatGPT, Workflow Management, Email Automation, Customer Analysis, Prompt Patterns, Customer Data Management, Personalized Service, AI Enablement, Customer and Client Support, AI Workflows, Customer Relationship Management (CRM) Software, Emotional Intelligence, Customer Success Management
初级 · 专项课程 · 1-3 个月

您将获得的技能: Marketing Analytics, Customer Analysis, Customer Insights, Marketing Effectiveness, Spreadsheet Software, Return On Investment, Customer Relationship Management, Customer Retention, Marketing Strategies, Target Audience, Customer Engagement, Data-Driven Decision-Making, Consumer Behaviour, Resource Allocation
初级 · 课程 · 1-4 周

The Expert Academy
中级 · 课程 · 1-3 个月
Starweaver
您将获得的技能: Data Storytelling, Sales Presentations, Sales Strategy, Customer Relationship Management (CRM) Software, Storytelling, Sales, Data Literacy, B2B Sales, Data Visualization Software, Sales Process, HubSpot CRM, Customer Insights, Target Audience, Presentations, Exploratory Data Analysis, Stakeholder Communications
初级 · 课程 · 1-4 周

Alex Genadinik
您将获得的技能: ChatGPT, Customer Service, Self Service Technologies, AI Enablement, Customer Support, AI Personalization, Prompt Engineering, Customer experience improvement, Employee Training, Technology Strategies, Standard Operating Procedure
混合 · 课程 · 1-4 周

Universidades Anáhuac
您将获得的技能: Customer Success Management, Customer Retention, Customer Engagement, Customer Relationship Management, Customer and Client Support, Customer experience improvement, Customer Data Management, Customer Relationship Management (CRM) Software, Customer Insights, Sales Management, Leadership, Performance Metric, Sales Strategy, Cross-Functional Collaboration
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Customer Insights, AI Personalization, Customer Analysis, Customer experience strategy (CX), Generative AI, User Feedback, Customer Data Management, Customer Engagement, Business Intelligence, Trend Analysis, Data-Driven Decision-Making, Predictive Analytics, Data Analysis, Artificial Intelligence
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 案例研究, 改善客户体验, 客户体验战略(CX), 消费者行为, 商业研究, 设计思维, 客户洞察, 创新, 新产品开发, 需求评估, 产品管理, 产品开发, 市场研究, 角色开发, 流程制图, 用户研究, 产品战略
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer experience improvement, Customer Engagement, Customer Service, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement, Personalized Service
初级 · 课程 · 1-4 周

您将获得的技能: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Data Import/Export
初级 · 课程 · 1-4 周

University of Arizona
您将获得的技能: Integrated Marketing Communications, Persona Development, Consumer Behaviour, Marketing Psychology, Target Audience, Marketing Strategies, Strategic Marketing, Marketing, Customer Insights, Brand Strategy, Marketing Communications, Branding, Storytelling
中级 · 课程 · 1-4 周