内容写作课程可以帮助您学习如何创作引人入胜的博文、文章、社交媒体内容和网站文案。您可以培养受众分析、SEO 优化和有效讲故事技巧方面的技能。许多课程都会介绍一些工具,如用于编辑的 Skill Tracks、用于解析内容性能的 Google Analytics 和用于发布的 WordPress,让您能够在实际环境中应用写作技巧,提高内容的覆盖面和影响力。

您将获得的技能: Canva (Software), Social Media, Social Media Content, Social Media Campaigns, Content Creation, Animations, Social Media Marketing, Advertising Campaigns, Drive Engagement, Style Guides, Marketing Design, Instagram, Graphic Design, Storytelling, Content Strategy, Branding
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Keyword Research, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Scheduling, Generative AI, Report Writing
初级 · 课程 · 1-4 周

University of California, Irvine
您将获得的技能: 撰写报告, 业务沟通, 校对, 沟通, 商务写作, 目标受众, 编辑, 语法, 写作, 演讲, 商务信函, 说服沟通, 简明扼要, 全球营销, 虚拟团队, 新闻发布
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Microsoft Copilot, Content Performance Analysis, Marketing and Public Relations, Editing, Customer Insights, Content Development and Management, Proofreading, Public Relations, Integrated Marketing Communications, Customer Analysis, Content Creation, Marketing Communications, Persona Development, Writing and Editing, Content Management, Content Marketing, Content Strategy, Generative AI, Marketing Strategies
初级 · 专项课程 · 3-6 个月

LearnKartS
您将获得的技能: Prompt Engineering, Business Writing, ChatGPT, Social Media Content, Marketing Automation, Business Marketing, Copywriting, Email Automation, Writing, Social Media Campaigns, Marketing Communications, Business Ethics, Brainstorming, Content Creation, Content Strategy, Social Media Marketing
初级 · 课程 · 1-4 周

University of Michigan
您将获得的技能: 生产率, 规划, 克服障碍, 集思广益, 学习策略, 写作, 编辑, 创造力, 时间管理, 成长意识
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Persona Development, Content Marketing, Customer Insights, Target Audience, Content Strategy, Persona (User Experience), Social Media Content, Customer Engagement, Data Storytelling, User Research, Marketing Analytics, Performance Measurement, Scheduling, Key Performance Indicators (KPIs), Return On Investment
初级 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Social Media Marketing, Content Development and Management, Content Creation, Web Analytics, Social Media Management, Content Strategy, AI Personalization, Web Analytics and SEO, Market Analysis, Data-Driven Decision-Making
初级 · 课程 · 1-4 周

Adobe
您将获得的技能: 信息图表, 叙事, 平面和视觉设计, 沟通, 动画, 多媒体, 数字媒体战略, 网页内容, Adobe Express, 视频制作, 视觉设计, 编辑, 内容创作, 设计师
混合 · 课程 · 1-4 周

您将获得的技能: Content Performance Analysis, Generative AI, AI Workflows, Web Content, Prompt Engineering, AI Product Strategy, Search Engine Optimization, Content Creation, Content Strategy, Content Marketing, Public Relations, ChatGPT
初级 · 课程 · 1-3 个月


Coursera
您将获得的技能: Prompt Engineering, Keyword Research, Blogs, Search Engine Optimization, Content Creation, Generative AI, Web Content, Editing, Writing and Editing
初级 · 课程 · 1-4 周