市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

Pontificia Universidad Católica de Chile
您将获得的技能: Entrepreneurship, People Management, Business Management, Human Resources Management and Planning, Marketing, Accounting, Customer experience strategy (CX), Financial Management, Financial Analysis, Business Planning, Innovation, Finance, Recruitment, Operational Efficiency, Persona (User Experience)
混合 · 课程 · 1-3 个月

The State University of New York
您将获得的技能: 竞争分析, 业务建模, 打造品牌, 价值主张, 内容创作, 创业, 角色开发, 客户参与, 网页设计与开发, 电子商务, 市场营销和公共关系, 文案写作, 视频制作, 演讲, 营销, 摄影
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Storytelling, Content Performance Analysis, Storyboarding, Video Production, Photo/Video Production and Technology, Benchmarking, Search Engine Optimization, Video Editing, Drive Engagement, Content Strategy, Live Streaming, Keyword Research, Driving engagement, Performance Analysis, Marketing Analytics, Logo Design, Social Media Management, Web Analytics and SEO, Content Development and Management, Marketing
初级 · 专项课程 · 3-6 个月

Board Infinity
您将获得的技能: Canva (Software), Logo Design, Typography, Layout Design, Content Performance Analysis, Collaborative Software, Style Guides, Color Theory, Brand Strategy, Branding, Marketing Strategies, Graphic and Visual Design Software, Marketing Design, Animations, Graphic and Visual Design, Brand Marketing, Scalability, Marketing Automation, Content Marketing, Marketing
初级 · 专项课程 · 3-6 个月

Alex Genadinik
您将获得的技能: Podcasting, Content Creation, Social Media Strategy, Productivity Software, Content Strategy, Social Media, Content Marketing, Scheduling, Branding, Video Production
混合 · 课程 · 1-4 周

您将获得的技能: Google Ads, Pay Per Click Advertising, Keyword Research, Marketing Budgets, Online Advertising, Target Audience, Digital Advertising, Paid media, Performance marketing, Campaign Management, Advertising Campaigns, Web Analytics, Budget Management, Forecasting, Performance Analysis, Bidding, Automation
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Performance Reporting, Campaign Management, Performance Analysis, Real Time Data, Marketing Analytics, Analysis, Customer Engagement, Data-Driven Decision-Making, Continuous Monitoring
初级 · 课程 · 1-4 周

Board Infinity
您将获得的技能: Brand Strategy, Brand Management, Branding, Storytelling, Brand Awareness, Brand Loyalty, Marketing Psychology, Marketing Strategies, Marketing, Target Market, Consumer Behaviour, Governance, Portfolio Management, Persona Development, Diversity and Inclusion, Value Propositions, Customer Insights
初级 · 课程 · 1-4 周

IESE Business School
您将获得的技能: Strategic Marketing, Financial Statement Analysis, Income Statement, Financial Statements, People Management, Accounting, Balance Sheet, Financial Accounting, Product Marketing, Financial Acumen, Marketing, Accrual Accounting, Marketing Strategy and Techniques, Working Capital, Financial Analysis, Team Management, Organizational Leadership, Industrial and Organizational Psychology, Case Studies, Market Share
初级 · 专项课程 · 3-6 个月

Coursera
您将获得的技能: Email Marketing, Brand Marketing, Brand Strategy, Storytelling, Marketing Materials, Branding, Microsoft Outlook, Gmail, Marketing Communications, Communication Strategies, Business Communication
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Microsoft Excel, Excel Formulas, Spreadsheet Software, Microsoft Office, Data Entry, Microsoft 365
中级 · 指导项目 · 不超过 2 小时