市场营销课程可帮助您了解如何接触受众、确定信息并分析营销活动的效果。您可以培养在战略、细分、内容、优化和分析方面的能力。许多课程都使用了专业背景下使用的工具。

您将获得的技能: Google Ads, Pay Per Click Advertising, Keyword Research, Marketing Budgets, Online Advertising, Target Audience, Digital Advertising, Paid media, Performance marketing, Campaign Management, Advertising Campaigns, Web Analytics, Budget Management, Forecasting, Performance Analysis, Bidding, Automation
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Campaign Management, Marketing Planning, Strategic Marketing, Marketing Effectiveness, Customer Analysis, Marketing Automation, Target Audience, Promotions and Campaigns, Workflow Management
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Dashboard, Data-Driven Decision-Making, Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Data Presentation, Strategic Marketing, Strategic Thinking, Performance Analysis, Performance Reporting, Analysis, Data Visualization
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Marketing Analytics, Target Audience, Performance Analysis, Return On Investment, Customer Analysis, Customer Insights, Performance Review, Marketing Strategy and Techniques, Data Integration, Lead Generation
初级 · 课程 · 1-4 周

您将获得的技能: Target Audience, Prioritization, Goal Setting, Business Planning, Smart Goals, Business Priorities, Business Strategy, Marketing Strategies, Entrepreneurship, Marketing Channel, Revenue Management, Decision Making
初级 · 课程 · 1-4 周

Meta
您将获得的技能: 数据操作, 数据建模, 数据管理, Data Management, 生成式人工智能, 数据展示, 分析, 营销, 数据质量, 数据收集, Data Validation, 探索性数据分析, 数据分析, 业务指标, 关键绩效指标 (KPI), 数据叙事, 数据可视化, 商业分析, 数据清理
初级 · 课程 · 1-3 个月

California Institute of the Arts
您将获得的技能: 用户体验, 网络语言, 用户体验设计, 设计师, 以用户为中心的设计, 用户界面 (UI) 设计, Adobe XD, 信息架构, 设计元素和原则, 原型设计, UI/UX 战略, 线框设计, 模型, 网页设计, 平面和视觉设计, 交互设计, 用户界面和用户体验(UI/UX)设计, 响应式网页设计, 角色(用户体验), 用户研究
初级 · 专项课程 · 3-6 个月

您将获得的技能: Fraud detection, Marketing Analytics, Predictive Modeling, Customer Analysis, Feature Engineering, Marketing Effectiveness, Exploratory Data Analysis, Anomaly Detection, Customer Retention, Advanced Analytics, Market Analysis, Predictive Analytics, Statistical Analysis, Sales Management, Analytics, Data Analysis, R Programming, Credit Risk, Applied Machine Learning, Analytical Skills
初级 · 专项课程 · 1-3 个月

Coursera
您将获得的技能: Email Marketing, Campaign Management, Data Cleansing, Marketing Automation, Customer Engagement, Customer Retention, Drive Engagement, Analysis
初级 · 课程 · 1-4 周

Coursera
您将获得的技能: Email Marketing, Brand Marketing, Brand Strategy, Storytelling, Marketing Materials, Branding, Microsoft Outlook, Gmail, Marketing Communications, Communication Strategies, Business Communication
初级 · 课程 · 1-4 周

您将获得的技能: Google Analytics, Adobe Analytics, Web Analytics, Trend Analysis, Marketing Analytics, Variance Analysis, Target Audience, Demography, Data Analysis, Marketing Strategies, Data-Driven Decision-Making, Descriptive Analytics, Strategic Marketing
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 业务建模, 打造品牌, 价值主张, 竞争分析, 客户参与, 网页设计与开发, 内容创作, 营销, 市场营销和公共关系, 创业, 演讲, 文案写作, 角色开发, 摄影, 电子商务, 视频制作
初级 · 课程 · 1-4 周