影响者营销课程可以帮助您学习受众定位、内容创作、活动策略和解析。您可以培养谈判合作关系、衡量参与度以及制作能与特定人群产生共鸣的引人注目的叙述等方面的技能。许多课程都会介绍社交媒体平台、解析软件和内容管理系统等工具,展示这些资源如何提高您执行有效营销活动和跟踪绩效的能力。

University of California San Diego
您将获得的技能: 药品, 临床研究, 监管合规, 知识产权, 商业化, 监管事务, 销售策略, 营销策略, 营销, 生物技术, 药物开发, 良好临床实践(GCP), 临床前开发, 战略伙伴关系, 投资组合管理, 精准医疗, 药理学, 生物信息学, 临床试验, 药物疗法
初级 · 专项课程 · 3-6 个月

Board Infinity
您将获得的技能: Target Audience, Marketing Psychology, Digital Media Strategy, Target Market, Paid media, Marketing Analytics, Social Media Campaigns, Persona Development, Marketing, Google Analytics, Social Media, Storytelling, Content Strategy
中级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 新产品开发, 创造力, 案例研究, 企业战略, 战略思维, 营销, 技术战略, 产品生命周期管理, 产品改进, 叙事, 设计思维, 产品管理, 创新, 业务转型, 创造性地解决问题, 领导与管理, 构思, 数字化转型, 信息技术, 商业分析
初级 · 专项课程 · 3-6 个月

您将获得的技能: Adobe Express, Responsible AI, Logo Design, Digital Design, Layout Design, Generative AI, Social Media, Content Creation, Graphic Design, Social Media Management, Creative Design, Adobe Photoshop, Visual Design, Content Marketing, Infographics, Content Strategy, Typography, Color Theory, Storytelling, Branding
初级 · 专业证书 · 3-6 个月

您将获得的技能: Prompt Engineering, Web Analytics and SEO, Search Engine Optimization, Search Engine Marketing, AI Enablement, Generative AI, Marketing Strategy and Techniques, Blogs, Digital Marketing, Content Marketing, Content Creation, Web Content, Semantic Web, Keyword Research, Content Strategy, Growth Strategies, Artificial Intelligence, Web Analytics, Competitive Analysis, Performance Measurement
中级 · 专项课程 · 1-3 个月

Board Infinity
您将获得的技能: Google Analytics, Marketing Analytics, Web Analytics, Marketing Effectiveness, Campaign Management, Digital Marketing, Target Audience, Customer Insights, Analytics, Performance Analysis, A/B Testing, Dashboard, Performance Metric, Content Strategy
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: 用户体验, 营销, 信息架构, Google Analytics(分析), 社交媒体, 搜索引擎优化, 关键词研究, 生成式人工智能, 网络分析和 SEO, 内容战略, 数字化营销
中级 · 课程 · 1-4 周

Coursera
您将获得的技能: Video Editing, Canva (Software), Video Production, Marketing Materials, Content Creation, Digital Content, Animations, Multimedia, Storytelling, Typography, Branding, Data Import/Export, Drive Engagement
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Keyword Research, Generative AI, Search Engine Optimization, Content Strategy, AI Workflows, Digital Marketing
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: 市场调查, 定量研究, 统计分析, 营销分析, 调查, 数据综合, 商业研究, 营销, 定性研究, 数据叙事, 研究方法, 数据分析, 撰写建议书, 创建调查, 促进讨论, 焦点小组, 演讲, 数据可视化软件, 统计方法, 市场分析
初级 · 专项课程 · 3-6 个月

您将获得的技能: Search Engine Optimization, Consumer Behaviour, Case Studies, Marketing, Web Analytics and SEO, Marketing Strategies, Process Improvement and Optimization, Digital Advertising, Content Strategy, Digital Marketing, Target Audience, Marketing Effectiveness, Competitive Analysis, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Advertising, Brand Strategy, Market Analysis
初级 · 专项课程 · 1-3 个月

您将获得的技能: Intellectual Property, Adobe Express, Adobe Firefly, Entrepreneurship, Business Planning, Marketing Communications, Adobe Creative Cloud, Marketing, Campaign Management, Adobe Acrobat, Creative Problem-Solving, Presentations, Creative Thinking, Creativity, Content Creation, Social Media, Branding, Digital Content, Client Services, A/B Testing
初级 · 课程 · 1-4 周