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  • Market Research

市场研究课程

市场研究课程可以帮助您学习数据收集技术、 Survey Design、消费者行为分析和竞争格局评估。您可以掌握解读市场趋势、细分目标受众和开展焦点小组的技能。许多课程都会介绍 SPSS、Tableau 和 Google Analytics 等工具,这些工具支持分析数据和 Visualization 见解,从而为业务战略提供依据。


热门市场研究课程和认证


  • U

    University of Illinois Urbana-Champaign

    客户洞察力:定量技术

    您将获得的技能: 客户洞察, 技术解决方案, 数据收集, 目标市场, 定量研究, 创新, 新产品开发, 市场研究, 设计思维, 分析, 消费者行为, 需求评估, 预测, 产品管理, 产品开发, 市场分析

    3.7
    评分, 3.7 星,最高 5 星
    ·
    32 条评论

    混合 · 课程 · 1-3 个月

  • E

    EDUCBA

    Master Ethical & AI-Driven Market Decision-Making

    您将获得的技能: Data Ethics, Responsible AI, Business Ethics, Strategic Decision-Making, Data Management, Strategic Thinking, Information Privacy, Market Research, Ethical Standards And Conduct, Governance, Strategic Leadership, Artificial Intelligence, Market Analysis, Diversity and Inclusion, Regulatory Requirements, Social Studies

    初级 · 课程 · 1-4 周

  • U

    University of Colorado System

    Customer Data Analytics for Marketers

    您将获得的技能: Marketing Analytics, Probability & Statistics, Statistical Methods, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Marketing Effectiveness, Statistical Hypothesis Testing, Customer Insights, Customer Analysis, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Marketing Strategies, Exploratory Data Analysis, Statistical Visualization, Statistical Modeling

    4.9
    评分, 4.9 星,最高 5 星
    ·
    12 条评论

    中级 · 课程 · 1-4 周

  • P

    Packt

    Interviewing Users: Conducting Effective User Research

    您将获得的技能: UI/UX Research, Data Presentation, Business Analysis, Customer Insights, Data Analysis, Scheduling

    中级 · 课程 · 1-3 个月

  • C

    Coursera

    Apply Market-Scan for Top Suppliers

    您将获得的技能: Strategic Sourcing, Supplier Management, Procurement, Vendor Management, Project Scoping, Market Analysis, Supply Chain, Market Intelligence, Market Research, Business Research, Data Collection, Project Documentation, Business Writing, Organizational Skills

    初级 · 课程 · 1-4 周

  • A

    Alex Genadinik

    Market Research: Marketing Psychology & Consumer Behavior

    您将获得的技能: Marketing Psychology, Target Audience, Market Research, Active Listening, Surveys, Marketing, Consumer Behaviour, User Research, Data-Driven Decision-Making, Key Performance Indicators (KPIs), Business Research, Market Analysis, Focus Group, Google Analytics

    混合 · 课程 · 1-3 个月

  • P

    Packt

    Data Analytics for Marketing

    您将获得的技能: Marketing Analytics, A/B Testing, Customer Analysis, Anomaly Detection, Dashboard, Time Series Analysis and Forecasting, Regression Analysis, Customer Insights, Data Presentation, Statistical Methods, Marketing Effectiveness, Marketing Strategies, Forecasting, Analytics, Market Research, Statistical Analysis, Predictive Analytics, Digital Advertising, Exploratory Data Analysis, Data Transformation

    中级 · 课程 · 3-6 个月

  • C

    Coursera

    Market Research, CRM, and Social Media Management

    您将获得的技能: HubSpot CRM, Social Media Marketing, Market Research, Surveys, Marketing Automation, Marketing, Customer Relationship Management, Brand Awareness, Social Media Management, Marketing Strategies, Marketing Effectiveness, Research Methodologies, Market Analysis, Customer Insights, Social Media Campaigns, Customer Acquisition Management, Customer Data Management, Customer Communications Management, Content Management, Analytics

    初级 · 课程 · 1-3 个月

  • E

    EDUCBA

    Market Research & Business Intelligence Mastery

    您将获得的技能: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Business Research, Research Reports, Research Design, Competitive Analysis, Market Intelligence, Quantitative Research, Consumer Behaviour, Global Marketing, Market Trend, Surveys, Customer Analysis, Analytical Skills, Case Studies, Report Writing, Business Strategy

    4.6
    评分, 4.6 星,最高 5 星
    ·
    14 条评论

    初级 · 专项课程 · 1-3 个月

  • C

    Coursera

    Statistical Tests for Market Research

    您将获得的技能: Statistical Hypothesis Testing, A/B Testing, Data-Driven Decision-Making, Customer Analysis, Statistical Methods, Market Research, Statistical Analysis, Business Analytics, Probability & Statistics, Statistical Inference, Data Analysis, Descriptive Statistics, Microsoft Excel, Data Analysis Software, Spreadsheet Software

    初级 · 课程 · 1-4 周

  • 状态:AI 趋势
    AI 趋势
    M

    Microsoft

    Microsoft AI Product Manager

    您将获得的技能: Competitive Analysis, Market Research, User Story, User Interface (UI), Product Roadmaps, Competitive Intelligence, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, Product Management, Product Lifecycle Management, Design Thinking, User Interface (UI) Design, Market Opportunities, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis

    4.5
    评分, 4.5 星,最高 5 星
    ·
    387 条评论

    初级 · 专业证书 · 3-6 个月

  • C

    Coursera

    Marketing Analysis and KPIs

    您将获得的技能: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making

    4.7
    评分, 4.7 星,最高 5 星
    ·
    83 条评论

    中级 · 专项课程 · 3-6 个月

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总之,以下是 10 最受欢迎的 market research 课程

  • 客户洞察力:定量技术: University of Illinois Urbana-Champaign
  • Master Ethical & AI-Driven Market Decision-Making: EDUCBA
  • Customer Data Analytics for Marketers: University of Colorado System
  • Interviewing Users: Conducting Effective User Research: Packt
  • Apply Market-Scan for Top Suppliers: Coursera
  • Market Research: Marketing Psychology & Consumer Behavior: Alex Genadinik
  • Data Analytics for Marketing: Packt
  • Market Research, CRM, and Social Media Management: Coursera
  • Market Research & Business Intelligence Mastery: EDUCBA
  • Statistical Tests for Market Research: Coursera

您可以在 Marketing 中学到的技能

市场(经济学) (28)
社交媒体 (15)
营销战略 (14)
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计划 (11)
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建模 (9)
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品牌管理 (7)

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