Google Ads 课程可以帮助您学习关键字研究、广告创建、广告系列管理和性能分析。您可以掌握预算分配、受众定位和 A/B Testing 方面的技能,从而优化您的广告工作。许多课程都会介绍 Google Ads Editor 和 Google Analytics 等工具,这些工具支持跟踪广告活动的成功与否并了解用户行为。
University of Maryland, College Park
您将获得的技能: Marketing Automation, Online Advertising, AI Enablement, Marketing Analytics, Natural Language Processing
中级 · 课程 · 1-3 个月

Board Infinity
您将获得的技能: Target Audience, Marketing Psychology, Digital Media Strategy, Target Market, Paid media, Marketing Analytics, Social Media Campaigns, Persona Development, Marketing, Google Analytics, Social Media, Storytelling, Content Strategy
中级 · 课程 · 1-4 周

您将获得的技能: Project Closure, Project Implementation, Quality Management, Backlogs, Scope Management, Agile Project Management, Project Planning, Milestones (Project Management), Project Scoping, Sprint Retrospectives, Cost Management, Communication Planning, Requirements Analysis, Continuous Improvement Process, Team Leadership, Stakeholder Analysis, Agile Methodology, Organizational Skills, Project Management Life Cycle, Project Management
初级 · 专业证书 · 3-6 个月

University of Virginia Darden School Foundation
您将获得的技能: 数字广告, 品牌战略, 生成式 AI 代理, 品牌忠诚度, 广告, 品牌意识, 打造品牌, 品牌管理, 营销设计
初级 · 课程 · 1-4 周

您将获得的技能: LangGraph, AI Orchestration, Model Deployment, Retrieval-Augmented Generation, AI Workflows, Generative AI Agents, CrewAI, Agentic Workflows, LangChain, Artificial Intelligence and Machine Learning (AI/ML), LLM Application, Agentic systems, OpenAI, Systems Integration, Tool Calling, Google Gemini, Workflow Management, Automation, Prompt Engineering, Responsible AI
中级 · 专项课程 · 1-3 个月

您将获得的技能: Prompt Engineering, Google Gemini, ChatGPT, Responsible AI, Content Creation, Digital Marketing, Marketing Strategies, Keyword Research, Generative AI, Search Engine Optimization, Podcasting, Social Media Content, Email Marketing, Copywriting, Target Audience
初级 · 课程 · 1-4 周

您将获得的技能: Cloud Infrastructure, Google Cloud Platform, Kubernetes, Generative AI, Cloud Applications, Infrastructure As A Service (IaaS), Cloud Storage, Prompt Engineering, Cloud Services, Containerization, Identity and Access Management, Cloud Computing, Virtual Machines, Network Infrastructure, Virtual Networking, Serverless Computing
初级 · 课程 · 1-3 个月

Coursera
您将获得的技能: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Marketing Strategies, Blogs, Marketing Psychology, Collaborative Software, AI Enablement, ChatGPT, Online Advertising, MarTech, Graphic Design, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning
中级 · 专项课程 · 1-3 个月

您将获得的技能: Video Production, Instructional Design, Digital pedagogy, Virtual Environment, User Interface and User Experience (UI/UX) Design, Teaching, Education Software and Technology, User Centered Design, Student Engagement, Learning Styles, Technical Writing, Web Content Accessibility Guidelines, UI/UX Research, Online Advertising, Survey Creation
初级 · 课程 · 1-3 个月

您将获得的技能: Google Gemini, Content Performance Analysis, Generative AI, Prompt Engineering, ChatGPT, Search Engine Optimization, Responsible AI, Performance Measurement, Web Analytics and SEO, Keyword Research, Content Creation, AI Personalization, Lead Generation, Metadata Management, Content Strategy
初级 · 课程 · 1-3 个月

您将获得的技能: Search Engine Optimization, Content Strategy, Target Audience, Web Analytics and SEO, Keyword Research, Market Opportunities, Business Strategy, Strategic Thinking, Competitive Analysis, Analysis
混合 · 课程 · 1-4 周

Serviço Nacional de Aprendizagem Industrial - Departamento Nacional
您将获得的技能: Google Workspace, digital literacy, Productivity Software, Google Docs, Microsoft Teams, Digital Communications, Digital Transformation, Google Sheets, Virtual Teams, Technology Solutions, Computer Literacy, Telecommuting, Events and Conferences, Collaboration, Data Sharing, Data Security, Cloud Storage, Videography
初级 · 课程 · 1-3 个月