竞争战略课程可以帮助您学习市场定位、竞争分析、价值主张开发和战略规划。您可以掌握识别行业趋势、评估竞争对手优劣势以及制定有效商业战略的技能。许多课程会介绍 SWOT 分析、波特五力分析和商业模型画布等工具,这些工具有助于评估市场动态和制定战略决策。

University of London
您将获得的技能: 市场机遇, 新业务开发, 战略决策, 增长战略, 组织结构, 企业战略, 资源分配, 商业估值, 兼并与收购, 分析
初级 · 课程 · 1-4 周

您将获得的技能: Process Optimization, Operational Analysis, Business Process Reengineering, Process Improvement, Business Strategy, Operational Efficiency, Program Evaluation, Performance Measurement, Business Operations, Business Process, Organizational Strategy, Business Transformation, Strategic Decision-Making, Needs Assessment, Analysis, Organizational Change
初级 · 课程 · 1-4 周

Rutgers the State University of New Jersey
您将获得的技能: 商业智能, 财务分析, 数据叙事, 竞争情报, 风险分析, 商业分析, 数据分析, 竞争分析, 关键绩效指标 (KPI), 管理咨询, 制定基准, 根源分析, 战略思维, 企业战略, 市场分析, 性能分析
初级 · 课程 · 1-4 周
Ludwig-Maximilians-Universität München (LMU)
您将获得的技能: 创新, 组织效能, 战略决策, 组织变革, 组织战略, 增长战略, 战略领导力, 组织结构, 企业战略, 战略规划
混合 · 课程 · 1-3 个月

您将获得的技能: Qualitative Research, Market Research, Strategic Decision-Making, Key Performance Indicators (KPIs), Quantitative Research, Innovation, Target Audience, Data-Driven Decision-Making, Sustainable Business, Benchmarking, Business Acumen, Value Propositions, Descriptive Statistics, Performance Measurement, Ideation, Team Performance Management, Competitive Analysis, Risk Management, Business Strategy, Data Analysis
中级 · 专项课程 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: Organizational Change, Innovation, Change Management, Business Modeling, Technology Strategies, Design Thinking, Product Lifecycle Management, New Product Development, Business Transformation, Product Development, Customer Insights, Organizational Strategy, Service Design, Business Strategy, Strategic Thinking, Customer experience strategy (CX), Cross-Functional Team Leadership, Product Management, Team Leadership, Organizational Effectiveness
初级 · 专项课程 · 1-3 个月
IE Business School
您将获得的技能: 价值主张, 叙事, 品牌战略, 竞争分析, 排版, 营销, 营销策略, 广告, 营销心理学, 消费者行为, 目标受众, 打造品牌, 品牌意识, 品牌管理, 客户洞察, 徽标设计, 色彩理论, 目标市场
中级 · 课程 · 1-3 个月

Duke University
您将获得的技能: Digital Transformation, Agile Product Development, Market Trend, Operational Efficiency, Strategic Thinking, Customer Insights, Customer experience strategy (CX), Innovation, Market Opportunities, Business Strategy, Customer Engagement, Technology Strategies, New Product Development, Business Modeling, Business Technologies, Organizational Change, Business Strategies, Business Transformation, Competitive Analysis, Customer Analysis
中级 · 专项课程 · 1-4 周

您将获得的技能: Strategic Decision-Making, Corporate Strategy, Business Strategies, Business Strategy, Business Ethics, Organizational Strategy, Strategic Leadership, Business Planning, Growth Strategies, Environmental Social And Corporate Governance (ESG), Strategic Prioritization, Strategic Planning, Strategic Thinking, Management Information Systems, Stakeholder Management, Business Administration, Plan Execution, Operational Efficiency, Business, Business Process Reengineering
初级 · 专项课程 · 3-6 个月
University of Illinois Urbana-Champaign
您将获得的技能: 业务建模, 新产品开发, 创新, 价值主张, 战略决策, 竞争分析, 产品生命周期管理, 案例研究, 战略思维, 知识产权, 团队管理, 企业战略, 市场动态, 创造力, 技术战略
初级 · 课程 · 1-4 周

University of Virginia
您将获得的技能: 竞争分析, 战略决策, 创新, 产品生命周期管理, 国际金融, 增长战略, 商业道德, 战略思维, 企业战略, 利益相关者管理, 利益相关者分析, 市场动态, 全球营销, 兼并与收购
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 营销分析, 价值主张, 营销, 消费者行为, 营销管理, 进入市场战略, 营销策略与技巧, 市场分析, 打造品牌, 产品营销, 客户洞察, 营销策划, 目标市场
攻读学位
初级 · 课程 · 1-4 周