影响者营销课程可以帮助您学习受众定位、内容创作、活动策略和解析。您可以培养谈判合作关系、衡量参与度以及制作能与特定人群产生共鸣的引人注目的叙述等方面的技能。许多课程都会介绍社交媒体平台、解析软件和内容管理系统等工具,展示这些资源如何提高您执行有效营销活动和跟踪绩效的能力。

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

您将获得的技能: Marketing Automation, Marketing Analytics, Digital Marketing, MarTech, Predictive Analytics, Advanced Analytics, Predictive Modeling, Analytics, Marketing, Marketing Strategies, Customer Analysis, Digital Advertising, Marketing Channel, Data Analysis, Natural Language Processing, Automation, Data Ethics, Business Ethics, Video Production, Machine Learning
初级 · 课程 · 1-4 周

您将获得的技能: Digital Assets, Asset Management, Metadata Management, Cloud Deployment, Content Management, Workflow Management, Data Management, Information Management, Digital Content, Data Architecture, Information Architecture, Brand Management, Technical Services, Enterprise Architecture, Software As A Service, Benchmarking, Vendor Management, Scalability
初级 · 课程 · 1-3 个月

Real Madrid Graduate School Universidad Europea
您将获得的技能: Global Marketing, Customer Engagement, Cultural Sensitivity, Revenue Management, Augmented and Virtual Reality (AR/VR), Brand Management, Marketing Strategy and Techniques, Customer experience improvement, Personalized Service, Business Modeling, Content Strategy, Customer Relationship Management, Innovation, Business Management, Price Negotiation, Digital Transformation, Data-Driven Decision-Making, Metadata Management, Artificial Intelligence, User Experience Design
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Customer Analysis, Customer Insights, AI Personalization, Big Data, Performance marketing, Case Studies, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, Generative AI Agents, AI Product Strategy, Generative AI, Keyword Research, Email Marketing, Marketing Automation, Social Media Marketing, Campaign Management, Predictive Analytics
中级 · 专项课程 · 3-6 个月

Kennesaw State University
您将获得的技能: Prompt Engineering, ChatGPT, Generative AI, Competitive Analysis, AI Enablement, Case Studies, Responsible AI, Analysis, Business Ethics, Ethical Standards And Conduct, Corporate Strategy
初级 · 课程 · 1-4 周

您将获得的技能: Customer Insights, Digital Marketing, Customer Analysis, Marketing Strategies, Customer experience strategy (CX), Marketing Planning, Content Marketing, Social Media Marketing, Marketing Channel, Target Audience, Persona Development, Marketing Analytics, Brand Marketing, Goal Setting, Smart Goals, E-Commerce
初级 · 课程 · 1-4 周

The State University of New York
您将获得的技能: 促销策略, 公共关系, 同行评审, 自我意识, 建设性反馈, 营销, 专业网络, 战略营销, LinkedIn, 打造品牌, 品牌管理, 营销传播, 演讲, 营销策略
中级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Brand Management, Digital Media Strategy, Digital Marketing, Marketing Communications, Digital Advertising, Digital Transformation, Marketing Analytics, Social Media Marketing, Marketing Strategies, Business Marketing, Marketing Automation, Consumer Behaviour, Innovation
初级 · 课程 · 1-4 周

Tecnológico de Monterrey
您将获得的技能: Search Engine Marketing, Customer Engagement, Brand Management, Digital Media Strategy, Search Engine Optimization, Target Market, Digital Marketing, Web Analytics and SEO, Marketing Communications, Digital Advertising, Social Media Strategy, Digital Transformation, Customer Retention, Content Strategy, Marketing Analytics, Marketing Strategies, Social Media Marketing, Lead Generation, Customer Acquisition Management, Email Marketing
中级 · 专项课程 · 1-3 个月

Emory University
您将获得的技能: Marketing Analytics, AI Personalization, Data-Driven Decision-Making, Marketing Strategies, Marketing, AI Enablement, Marketing Effectiveness, Responsible AI, Customer experience improvement, Artificial Intelligence, Customer Insights, Data Collection
初级 · 课程 · 1-3 个月
Emory University
您将获得的技能: 消费者行为, 客户分析, 营销策略与技巧, 品牌战略, 营销分析, 营销, 探索性数据分析, 市场调查, 统计分析, 目标市场, 数据分析, 数据分析软件
混合 · 课程 · 1-4 周