搜索引擎营销课程可以帮助您学习关键词研究、广告文案写作、营销活动管理和绩效分析。您可以掌握优化登陆页面、了解竞价策略以及利用解析提高投资回报率的技能。许多课程都会介绍 Google Ads 和 SEMrush 等工具,这些工具有助于执行有效的营销活动并跟踪其成功与否。

University of Colorado Boulder
您将获得的技能: Photo/Video Production and Technology, Promotional Materials, Marketing Materials, Presentations, Writing, Layout Design, Copywriting, Music, Content Creation, Branding, Design, Target Audience, Communication
中级 · 课程 · 1-4 周

Packt
您将获得的技能: Selling Techniques, Consultative Selling, Value Propositions, Business Strategies, Marketing Strategies, Thought Leadership, Branding, Client Services, Innovation, Target Audience, Intellectual Property, Communication, Content Creation
中级 · 课程 · 1-3 个月

您将获得的技能: Cloud Infrastructure, Google Cloud Platform, Infrastructure As A Service (IaaS), Cloud Computing, Cloud Computing Architecture, Virtual Machines, Virtual Networking, Network Architecture, General Networking, Firewall, Command-Line Interface
中级 · 课程 · 1-4 周

您将获得的技能: Slack (Software), Marketing Materials, Marketing Design, Shared Media, Multimedia, Content Creation, Social Media Content, Graphic Design, Calendar Management, Content Marketing, User Accounts, Business Communication, Marketing Communications, Cloud-Based Integration, Team Management
初级 · 指导项目 · 不超过 2 小时

DeepLearning.AI
您将获得的技能: JSON, Prompt Engineering, 模型部署, 工具调用, LLM 申请, 大型语言模型, 检索-增强生成, 人工智能
初级 · 项目 · 不超过 2 小时

Google Cloud
您将获得的技能: 客户洞察, 数据分析, 营销策略, 预测, 预测分析, 大数据, Google 双子座, 客户数据管理, 生成式人工智能, Google 云端平台, Machine Learning 方法, 客户分析, Query 语言, 营销分析
初级 · 课程 · 1-4 周

Macquarie University
您将获得的技能: Business Strategy, Strategic Thinking, Growth Strategies, Competitive Analysis, Strategic Marketing, Value Propositions, Organizational Strategy, Customer Analysis, Business Planning, Market Analysis, Strategic Decision-Making, Market Opportunities, Innovation
初级 · 课程 · 1-3 个月

您将获得的技能: Ajax, Gherkin (Scripting Language), Test Tools, Test Script Development, Debugging, Integration Testing, Software Design Patterns, Test Data, Scripting, Web Development Tools, Data Structures, Automation, SQL, MySQL
中级 · 专项课程 · 3-6 个月

您将获得的技能: Facebook, Content Performance Analysis, Drive Engagement, Social Media, Social Media Marketing, Target Audience, Instagram, Customer Insights, Advertising, Web Analytics, Social Work
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Docker (Software), Containerization, Kubernetes, Development Environment, Spring Boot, CI/CD, DevOps, Microservices, Debugging, MongoDB, Restful API
初级 · 课程 · 1-3 个月

DeepLearning.AI
您将获得的技能: Full-Stack Web Development, Retrieval-Augmented Generation, Web Applications, JavaScript Frameworks, React.js, LLM Application, Web Development, Javascript, Tool Calling, Generative AI Agents, Data Persistence, Query Languages
初级 · 项目 · 不超过 2 小时

您将获得的技能: Sales Presentation, Presentations, Sales Presentations, Canva (Software), Multimedia, Marketing Design, Design, Marketing Collateral, Product Demonstration, Marketing Materials, Graphic Design, Photo Editing
中级 · 指导项目 · 不超过 2 小时