病毒营销课程可以帮助您学习受众定位、内容创作、社交媒体策略和活动分析。您可以掌握制作引人入胜的叙事、利用有影响力的人以及分析参与度指标以优化推广活动的技能。许多课程都会介绍社交媒体解析平台、电子邮件营销软件和内容管理系统等工具,帮助您有效实施策略并衡量其对受众增长的影响。

Coursera
您将获得的技能: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Marketing Strategies, Digital Marketing, Competitive Analysis, Marketing Effectiveness, Marketing Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Mobile Banking, Analysis
混合 · 课程 · 1-4 周

您将获得的技能: Data Validation, Dashboard, Marketing Automation, Data Integrity, Verification And Validation, Workflow Management, Marketing Analytics, Data Maintenance, Data Quality, Automation, Reconciliation, Data Governance, Marketing, Key Performance Indicators (KPIs), Stakeholder Communications, Performance Metric
初级 · 课程 · 1-4 周

您将获得的技能: Smart Goals, Marketing Effectiveness, Goal Setting, Marketing Planning, Marketing Strategies, Content Marketing, Strategic Marketing, Key Performance Indicators (KPIs), Business Metrics, Performance Measurement, Web Analytics, Statistical Analysis, Accountability
初级 · 课程 · 1-4 周

Real Madrid Graduate School Universidad Europea
您将获得的技能: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management
初级 · 课程 · 1-4 周

University of California, Davis
您将获得的技能: Content Marketing, Persona Development, Target Audience, Content Strategy, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Digital Media Strategy, Strategic Marketing, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing, Customer Engagement
中级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Customer Analysis, Customer Insights, AI Personalization, Big Data, Performance marketing, Case Studies, Google Ads, Responsible AI, Marketing Analytics, Data Presentation, Generative AI Agents, AI Product Strategy, Generative AI, Keyword Research, Email Marketing, Marketing Automation, Social Media Marketing, Campaign Management, Predictive Analytics
中级 · 专项课程 · 3-6 个月

University of Colorado Boulder
您将获得的技能: Network Analysis, Social Network Analysis, Marketing Analytics, Unstructured Data, Semantic Web, Statistical Methods, Text Mining, Data Structures, JSON, Natural Language Processing, Data Visualization Software, Python Programming
攻读学位
中级 · 课程 · 1-4 周

您将获得的技能: Instagram, Social Media, Social Media Marketing, Social Media Strategy, Content Creation, Scheduling, Branding
初级 · 指导项目 · 不超过 2 小时

您将获得的技能: Dashboard, Data Storytelling, Data Presentation, Marketing Analytics, Marketing Effectiveness, Key Performance Indicators (KPIs), Data Visualization, Google Analytics, Performance Reporting, Consumer Behaviour, Business Reporting, Stakeholder Engagement, Performance Metric, Data Integration, Decision Making
初级 · 课程 · 1-4 周
University of Illinois Urbana-Champaign
您将获得的技能: 产品战略, 消费者行为, 战略营销, 营销策划, 写作, 产品生命周期管理, 整合营销传播, 营销, 营销管理, 价值主张, 品牌管理, 营销策略, 营销渠道, 营销传播, 广告, 市场分析, 收入管理, 促销策略
攻读学位
初级 · 课程 · 1-4 周

您将获得的技能: Prompt Engineering, Marketing Automation, AI Personalization, Marketing Effectiveness, Marketing, Content Marketing, Marketing Strategies, MarTech, Advertising Campaigns, Agentic Workflows, AI Enablement, Marketing Analytics, Customer Relationship Management, Data-Driven Decision-Making, Social Media Management, Customer experience improvement
中级 · 课程 · 1-4 周